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Upcoming movie Pacific Rim from Warner Bros. (TWX) will be the first movie to feature a...

Upcoming movie Pacific Rim from Warner Bros. (TWX) will be the first movie to feature a "SuperTicket" at Cineplex theaters which gives purchasers an admission ticket and the rights to a digital copy of the film prior to its wider DVD and Blu-Ray release date. The premium ticket is a growing trend in the industry. Last month, Regal Cinemas (RGC) and World War Z (VIAB) partnered on a $50 ticket loaded with add-ons.
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Comments (1)
  • Andrew Shapiro
    , contributor
    Comments (1969) | Send Message
     
    This is a pre-viewing sale. Most purchasers will prefer to see the movie before making the ownership purchase.
    5 Jul 2013, 04:13 PM Reply Like
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