Activision's (ATVI -1%) Blizzard unit and Chinese World of Warcraft partner NetEase (NTES +0.4%)...

|About: Activision Blizzard, Inc (ATVI)|By:, SA News Editor

Activision's (ATVI -1%) Blizzard unit and Chinese World of Warcraft partner NetEase (NTES +0.4%) reach a 3-year deal to bring free-to-play digital card game Hearthstone: Heroes of Warcraft to Chinese gamers. Blizzard launched Hearthstone on Windows, Mac OS, and the iPad in March. Activision has been looking for new ways to monetize the World of Warcraft franchise in the face of declining subscriptions.