- After a successful test run in Boston, Starbucks (SBUX -1.4%) will introduce wireless cellphone services at locations in Silicon Valley.
- The company will work with Duracell Powermat to help finetune the PMA standard in the select stores before backing a broader rollout.
- The feature is seen giving Starbucks another competitive advantage over QSR rivals to help lure store traffic and justify its premium pricing.
From other sites
at FT.com (Fri, 10:32PM)
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at MarketWatch.com (Thu, 11:02AM)
at CNBC.com (Thu, 11:00AM)
at 4-traders.com (Tue, 4:08PM)
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