Seeking Alpha

iOS 7 SDK code points to new non-retina iPad Mini

  • Code within Apple's (AAPL +0.5%) iOS 7 SDK indicates the company is set to launch a new iPad Mini that lacks a retina display, 9to5 Mac reports.
  • The code suggests the new Mini will use the A6 CPU found inside the iPhone 5 (the current Mini uses the A5), but (unlike retina-supporting Apple hardware) lacks references to "@2x" mode, which is used by developers to support app artwork on retina displays.
  • 9to5 Mac's scoop backs up reports from KGI Securities and others about a retina Mini not launching until 2014.
  • Google just launched a refreshed Nexus 7 sporting a 1920x1200 display to good reviews, and reports indicate Amazon will launch a new 7" Kindle Fire HD with a 1920x1200 display this fall.
Comments (12)
  • It would be a huge fail with the new Nexus and Kindle Fire coming out ...
    31 Jul 2013, 03:18 PM Reply Like
  • yup. Samsung is doing the same thing with their new Tab 3 lineup. Mediocre specs and screens while the new Nexus is giving you true HD
    31 Jul 2013, 03:39 PM Reply Like
  • People care about the apps and the experience, the specs are for geeks only...I have a Nexus 7 and an iPad Mini and guess which one is the most useful in my opinion?


    P.S.: UX means also that I don't have to keep charging my tablet because of the latest 4-core processor or a hi-res screen
    31 Jul 2013, 07:28 PM Reply Like
  • The ipad mini has one terrible screen though compared to even stuff from last year like the AMOLED Toshiba Excite. bad job, AAPL
    31 Jul 2013, 08:26 PM Reply Like
  • The IPad mini surely created a new category for enormous revenue growth at Apple testing the market despite its less than stellar initial screen ...
    31 Jul 2013, 09:08 PM Reply Like
  • The WSJ is saying the display will be retina after all.
    1 Aug 2013, 07:33 AM Reply Like
  • The one big knock I have seen on the new 7 among reviewers is poor battery life. Battery life was my big problem with my Android phone. It wasn't great when it was new...6 months in my pocket and it was terrible!
    1 Aug 2013, 07:35 AM Reply Like
  • Stability and Malware might were bigger...battery life was the biggest hardware problem
    1 Aug 2013, 07:36 AM Reply Like
  • Yep, Apple would likely lose market share if they only give the mini a speed bump. The problem for Google is that they are severely undercutting their partners with this tablet and also the Moto X manana. I think they will demoralize their strongest partners. Samsung, HTC, and Sony will be hit hard by these products if they are good. It sounds like Google is subsidizing huge losses for the sake of market share, if the numbers about advertising and cost are true. They aren't going to sell a high end phone for $300! I suspect they will either leave phones and tablets or find another OS where they aren't undercut by software and services subsidies.
    31 Jul 2013, 04:47 PM Reply Like
  • Why didn't Google sell off Motorola to avoid this?


    The USA regulators have returned to complacency.
    31 Jul 2013, 06:24 PM Reply Like
  • Sam, do you mean why did they allow them to buy Mot? I think this actually hurts Android. The better the products and the cheaper Google offers them through subsidies, the less likely companies are to produce Android products. It appears as though there simply is no way to get in under the Nexus 7 and make money unless they have a substantially lower BOM.
    1 Aug 2013, 07:31 AM Reply Like
  • Isn't that what Google's Nexus line for and now Microsoft's Surface line for to show the OEM/ODM's what its products ought to be.


    If the original Surface had been priced lower the OEM/ODMs may revolt.


    Boasting its own stuff in the marketplace might not help Vendor allegiance for Google or Microsoft.


    Only Apple can successfully stuff these channels, but then there are no such external vendors.
    1 Aug 2013, 10:05 AM Reply Like
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