ARM (ARMH) CEO Warren East says his company is aiming for a 40% share of the notebook CPU market...

|About: ARM Holdings, plc (ARMH)|By:, SA News Editor

ARM (ARMH) CEO Warren East says his company is aiming for a 40% share of the notebook CPU market by 2014 or 2015. As noted during ARM's Q4 earnings call, the company is hoping the relatively high selling prices attached to notebook CPUs will lift its average royalty/chip. Intel (INTC) is hoping its Haswell processors, due in 2013, will deliver the power savings needed to keep ARM-based chips at bay.