- IDC estimates Windows Phone (MSFT) only had a 3.7% global smartphone shipment share in Q2 on the back of 8.7M shipments (vs. 31.2M for the iPhone and 187.4M for Android).
- But in spite of that figure (weighed down by low U.S. and Chinese shares), there are a handful of big markets where WP is faring notably better. As SA contributor Chandan Sarkar recently observed, Kantar estimates the OS' share has passed 8% in the U.K. and France, and (though falling) is still around 8% in Italy.
- In May, Microsoft exec Terry Myerson claimed WP's share had hit 20% in Poland and Mexico. IDC puts its Polish and Mexican shares at 16% and 7%.
- This week, Nokia (NOK) exec Jo Harlow claimed Nokia's smartphone share had topped 20% in Indonesia, Thailand, and Vietnam. If true, the Lumia 520 is likely responsible for a big chunk of those gains.
- The numbers arrive at a time when reviewers frequently praise the hardware craftsmanship that goes into high-end Lumia models, but also argue Windows Phone - due to missing/inferior apps and features - is holding them back.
- Previous: Nokia exec criticizes Microsoft
Hope for Windows Phone in W. Europe, SE Asia?
Aug 10 2013, 10:37 ET