Seeking Alpha

Sony cuts U.S. PS Vita price by $50 to $199

  • Sony's (SNE -0.5%) move, announced at an event tied to the Aug. 21-25 Gamescom conference, follows a 20% cut in the Vita's Japanese MSRP (to $215) back in Feb. In Europe, the handheld console's price is being cut to €199.
  • Vita sales have disappointed, both due to competition from Nintendo's (NTDOY.PK) $170 3DS and the smartphone/tablet gaming boom.
  • Sony also announces Gran Turismo 6, the next release in its hit racing franchise, will arrive on Dec. 6.
  • An announcement regarding the PS4's launch date is expected shortly.
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