Augme Technologies changes name to Hipcricket, gets new symbol

Augme Technologies (AUGT.OB) changes its name to Hipcricket and will trade under the new symbol HIPP beginning tomorrow.

Augme acquired mobile marketing firm Hipcricket for $62.8M in 2011. Last quarter, Hipcricket's co-founder, Ivan Braiker, became CEO of Augme.

Braiker: "We strongly believe the Hipcricket name provides us with broader marketplace appeal, recognition and scalability."

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    Wife of Tianqiao Chen, the 10th richest man in China and owner of 19.5% $SINA, files 13G $MM
    23 Aug 2013, 11:52 AM Reply Like
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