Heat wave could cool off back-to-school sales

|By:, SA News Editor

A scorching heat wave in the Midwest will continue throughout the week in a development which could trim back-to-school spending excursions, warns Brian Sozzi.

Lower store traffic could wreak havoc on inventory with many retailers banking on using school supplies as a loss leader to help boost apparel and computer/tablet sales.

Looking for relief: SPLS, OMX, ODP, TGT, WMT.