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WSJ: Apple evaluating 4.8"-6" iPhones

  • It's a busy day for the Apple (AAPL) rumor mill. The WSJ now reports the company "has begun evaluating a plan to offer iPhones with screens ranging from 4.8 inches to as high as six inches." Moreover, sources state Apple's "internal deliberations and plans indicate it appears more willing to move ahead than in years past."
  • The paper reported in July Apple had ordered display prototypes for 4"+ iPhones and a ~13" iPad, and Reuters reported in June Apple is thinking of selling 4.7" and 5.7" iPhones.
  • While Apple reportedly evaluates, phablet demand is soaring, particularly in Asia. IDC estimates phablet sales doubled Q/Q and rose 620% Y/Y in Asia-Pac (exc. Japan) in Q2, to 25.2M units (nearly even with regional notebook and tablet sales combined).
  • The popularity of large-screen phones, together with strong demand for low-end Android phones in emerging markets, has contributed to the iPhone's recent share losses in Europe and (outside of Japan) Asia.
  • Samsung unveiled the Galaxy Note 3 (5.7" 1080p display) yesterday.
  • The upcoming iPhone 5S and 5C are both expected to sport 4" displays.
  • More on Apple
Comments (39)
  • WallStreetDebunker
    , contributor
    Comments (2271) | Send Message
     
    If Apple wants to regain its former potency, it should start selling the biggest smart phone in history: The color of the phone should be Viagra blue and model name should be "The Big Ten Inch". If you were to whip that thing out at a nightclub, even hip hop gangstas would make way for you as you walk to the bar.
    5 Sep 2013, 05:38 PM Reply Like
  • keylay31
    , contributor
    Comments (11) | Send Message
     
    You heard it here first folks!
    5 Sep 2013, 05:40 PM Reply Like
  • milehr
    , contributor
    Comments (475) | Send Message
     
    The timing if this WSJ report is rather suspicious, as rumors like that may negatively affect the impact of Apple's September announcements, as well as the new products' sales.
    5 Sep 2013, 05:58 PM Reply Like
  • serndipity
    , contributor
    Comments (193) | Send Message
     
    Apple just trying to catch up with the competition
    5 Sep 2013, 06:04 PM Reply Like
  • Tales From The Future
    , contributor
    Comments (4097) | Send Message
     
    Apple has two sizes already, legacy 3.5" and 4"; maybe they will switch to 4" and 4.8" next year (once 3.5" is phased out).

     

    But the timing of this rumor is indeed strange, 2013 won't see such iPhones. There were rumors of a larger iPad, but I don't see how the use case behind that?
    5 Sep 2013, 07:17 PM Reply Like
  • idkmybffjill
    , contributor
    Comments (1555) | Send Message
     
    This is crap. Can someone tell me why smartphones are getting bigger? The whole point was to make them smaller and portable! Now we are going the opposite direction?!
    5 Sep 2013, 08:13 PM Reply Like
  • celebritydave
    , contributor
    Comments (54) | Send Message
     
    my guess - this is the only device a lot of people in asia will have. so 5.7" provides a much better experience.

     

    Personally, im rocking a galaxy s4. i think its 4.9? love it. 5.7 is probably too big for me
    5 Sep 2013, 08:59 PM Reply Like
  • chopchop0
    , contributor
    Comments (3131) | Send Message
     
    Emerging market folks don't have the cash in many cases to do a phone and tablet. The phablet solves this issue

     

    For people who use their phone a lot on the go, it really is nicer with the larger screen size. Love my note 2. Great battery life thanks to the larger size cell that can be accommodated.

     

    Samsung really did well in creating the "phablet" despite the critics
    5 Sep 2013, 09:35 PM Reply Like
  • pagreen1966
    , contributor
    Comments (573) | Send Message
     
    People like me like bigger devices. If you have to pay out a large monthly fee for internet access, etc. they you want a nice large screen to surf the internet.

     

    I also like watching videos and reading ebooks. This is a much better experience on my Dell Streak 5 than it is on a 4 inch iphone. Anyway, Apple will release a smartwatch next year so you won't need to keep getting your phone out of your pocket to make calls!
    6 Sep 2013, 08:37 AM Reply Like
  • idkmybffjill
    , contributor
    Comments (1555) | Send Message
     
    I'm predicting there will reach a day when these "phablets" won't even fit in our pants anymore lol.
    7 Sep 2013, 09:59 AM Reply Like
  • adrian816
    , contributor
    Comments (176) | Send Message
     
    The simplest answer is to keep the phones physical dimensions as similar as possible while squeezing in a larger screen. Imagine being able to bring the edge of the screen out to the edge of the handset.
    8 Sep 2013, 06:30 PM Reply Like
  • chopchop0
    , contributor
    Comments (3131) | Send Message
     
    " The simplest answer is to keep the phones physical dimensions as similar as possible while squeezing in a larger screen. Imagine being able to bring the edge of the screen out to the edge of the handset. "

     

    Samsung has been doing this with every iteration of its galaxy and galaxy note line. The new Galaxy Note 3 is lighter than the 2 with a bigger screen and smaller bezels.
    8 Sep 2013, 07:37 PM Reply Like
  • WallStreetDebunker
    , contributor
    Comments (2271) | Send Message
     
    "there will be a day when phablets won't even fit in our pants anymore"

     

    That's part of Tim Cook's plan to get all men to start wearing man purses. Then Apple will release a $500 titanium purse designed by Tim Gunn called the iSack. (They'll use the word "sack" instead of "purse" in hopes of getting a few "Neanderthals" to wear the purse on their way to their jobs as firemen, plumbers, and car mechanics.)
    8 Sep 2013, 08:11 PM Reply Like
  • idkmybffjill
    , contributor
    Comments (1555) | Send Message
     
    Why are you calling out Tim Cook? Samsung & other Android phone manufacturers started the larger screen phenomena.
    9 Sep 2013, 03:50 PM Reply Like
  • WallStreetDebunker
    , contributor
    Comments (2271) | Send Message
     
    idkmybffjill

     

    I'm making fun of the whole industry and the public obsession with form factors, colors, accessories--in short, the fashion aspect of smart phones. Apple (Jobs/Cook) was the winner of the "Project Runway" contest in smart phones. In 10 years this obsession with smart phones and their manufacturers will be as cool as the Dell Dude seems today.

     

    By the way, it looks like your buy of RDN had monster returns. Congrats.
    9 Sep 2013, 03:58 PM Reply Like
  • idkmybffjill
    , contributor
    Comments (1555) | Send Message
     
    I agree haha.
    9 Sep 2013, 03:59 PM Reply Like
  • rkadari
    , contributor
    Comments (65) | Send Message
     
    More WSJ clickbait...sure, Apple has probabaly evaluated a range of sizes and resolutions in the past and may well have revisited them periodically and recently - but they won't introduce something if it is full of compromises. Not their style! and this years model entered production a month back or more, if they are unveiling in another 5 days.
    5 Sep 2013, 08:17 PM Reply Like
  • Deja Vu
    , contributor
    Comments (1153) | Send Message
     
    1 year late already, by the time it comes to market, it will be 2 years late. The curse of incumbency strikes again.
    5 Sep 2013, 08:30 PM Reply Like
  • financeminister
    , contributor
    Comments (613) | Send Message
     
    If this is true, then it pretty much concludes that they have no vertical innovation .i.e, a new killer iProduct on the cards for some more time at the least and instead only have the option of horizontal improvement (faster processors, bigger screens, rainbow colors, Job's face as wall paper, autographed by Tim Cook etc).
    5 Sep 2013, 08:48 PM Reply Like
  • Ed)T
    , contributor
    Comments (4) | Send Message
     
    Apple has needed bigger screens on their phones for ages now, but their entrenchment of knowing what is best for the consumer smacks of hardened Microsoftism.
    5 Sep 2013, 08:56 PM Reply Like
  • MarkAsakura
    , contributor
    Comments (4) | Send Message
     
    One no brainer would be to put a Qualcomm phone chip in the new
    upcoming iPad mini with retina display (yes, a crossover product)and they would kick up sales in both the phone and tablet market.
    You can do this now with Skype on the mini IPad, but the phone chip would make this mini iPad a disruptor of sorts. It would be the biggest smartphone on the market.
    5 Sep 2013, 09:17 PM Reply Like
  • chinstrapto
    , contributor
    Comments (2) | Send Message
     
    What is there to evaluate? Your competition offer various sizes and consumers demand different sizes.
    5 Sep 2013, 09:32 PM Reply Like
  • AliceRue
    , contributor
    Comment (1) | Send Message
     
    It's about time, Apple - maybe even past due.
    5 Sep 2013, 09:42 PM Reply Like
  • Moon Kil Woong
    , contributor
    Comments (11015) | Send Message
     
    Pride kept them from keeping up with market dynamics. At least they are recognizing it finally.
    5 Sep 2013, 10:19 PM Reply Like
  • Val Halla
    , contributor
    Comments (307) | Send Message
     
    if they came up with a "folding i phone" then i think they could truly come up with something truly innovative that would get people's attention. everyday i see everyone walking around with their busted cell phone displays. if i were Apple i would solve this problem once and for all...especially if they're going to super size it. i find it interesting that no one (other than lap top manufacturers obviously) get this.
    5 Sep 2013, 10:27 PM Reply Like
  • financeminister
    , contributor
    Comments (613) | Send Message
     
    Apple is late on that too...Samsung already demoed foldable phones and tablets: http://bit.ly/17cdKuE
    5 Sep 2013, 10:48 PM Reply Like
  • Dodurgali
    , contributor
    Comments (88) | Send Message
     
    Larger screen makes sense for people who want to live with one device or cannot afford phone, tablet and laptop together. If there is a market for 5" and 6" phones and they are profitable for Apple, why should it not make them available to the consumer?

     

    I am perfectly happy with my 4" iPhone 5, and I could hold it securely and comfortably in my left hand. I do not want any more "innovation". Just make it better at what it does and extend battery life.
    5 Sep 2013, 10:39 PM Reply Like
  • tiger8896
    , contributor
    Comments (577) | Send Message
     
    Apple has lost their edge. Late to market with a larger phone, smart watch and their TV. If they can't innovate they should at least be nimble.
    6 Sep 2013, 01:48 AM Reply Like
  • kimboslice
    , contributor
    Comments (1464) | Send Message
     
    Oh brother.
    Some comments are truly nuts.
    Apple stuff is flying off the shelves of Apple stores, the sizes are just right.
    6 Sep 2013, 02:30 AM Reply Like
  • Warren Buffet007
    , contributor
    Comments (913) | Send Message
     
    If people are so desperate for bigger displays, Apple have a perfect solutions long time ago, just connect the iPhone to an mini iPad or an iPad normal and solved, when you need something bigger screen, after use the 4 inch iPhone ended in the pocket . Also for phone calls a small iPhone, and for Multimedia a mini iPad, so easy and not need to have all the time a too big phone in the pocket!!.
    6 Sep 2013, 03:37 AM Reply Like
  • Deja Vu
    , contributor
    Comments (1153) | Send Message
     
    2014 - The only true innovators in the world i.e. those at AAPL patent 5.5 & 6 inch phones

     

    2015 - AAPL files lawsuits against any handset maker who makes a phone screen larger than 4 inches. Cupertino jury awards Apple "a brajillion gazillion dollars"

     

    By then Apple's stock price under capable leadership of Tim Cook is $ 15. Apple decides to become just a patent troll and not bother with trying to sell handsets to those pesky customers anymore.
    6 Sep 2013, 07:55 AM Reply Like
  • Deja Vu
    , contributor
    Comments (1153) | Send Message
     
    2016 - Apple patents iWheel, iFire and iLever and files a case in Cupertino suing every human being on this planet.

     

    Buy AAPL!!
    6 Sep 2013, 08:17 AM Reply Like
  • akamikeh
    , contributor
    Comment (1) | Send Message
     
    Great..a bigger iPhone. After you put an otter box it..it will be like carrying around a VCR.
    6 Sep 2013, 09:31 AM Reply Like
  • idkmybffjill
    , contributor
    Comments (1555) | Send Message
     
    haha
    7 Sep 2013, 10:02 AM Reply Like
  • chopchop0
    , contributor
    Comments (3131) | Send Message
     
    Spoken like someone who has never owned a bigger-screened phone (i.e. someone with absolutely no credibility on the topic).
    7 Sep 2013, 06:05 PM Reply Like
  • idkmybffjill
    , contributor
    Comments (1555) | Send Message
     
    really chop chop? I've seen people use them up close. They look ridiculous.

     

    If I want a tablet, I already have an iPad. When I want a phone, I have my iPhone. If I want a laptop, I have my MBP. Why do I need a "phablet"?
    8 Sep 2013, 01:25 AM Reply Like
  • chopchop0
    , contributor
    Comments (3131) | Send Message
     
    If I want a tablet, I already have an iPad. When I want a phone, I have my iPhone. If I want a laptop, I have my MBP. Why do I need a "phablet"?

     

    Because 1) you don't feel like carrying a tablet in your pocket and 2) you want something powerful with excellent battery life that can used in a pinch for an extended period of time. In the emerging markets, consumers will likely want ONE device for both purposes. Quite frankly, I will probably make my next phone a 6.1" device (hopefully a Galaxy Note 4 will be at that size by then).

     

    Nearly every person I know with an IPhone has gawked at my Note 2. They are envious when I tell them I about the battery life, OS stability and the usability for extended periods of time.

     

    Have fun with that 3.5-4" screen.
    8 Sep 2013, 07:39 PM Reply Like
  • idkmybffjill
    , contributor
    Comments (1555) | Send Message
     
    Sorry, I don't know any Apple users who gawk at a Note 2.
    9 Sep 2013, 03:51 PM Reply Like
  • BradleyModLover
    , contributor
    Comments (102) | Send Message
     
    Moved from an iPhone 3 to a Galaxy Note II and not looking back. Apple had their chance. The fact they still think we ALL still have 20-35 yr old eyes and fingerprints leads me to recognize they're still banking on the young iPod market they made such a killing on to keep Apple profits flowing.

     

    Ain't gonna happen, Apple. We're getting older and we like carrying around a phone, e-mailer, web browser, Twitter-FB thingy, that we can read without our cheaters. Go AARPers!
    6 Sep 2013, 02:08 PM Reply Like
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