- Best Buy (BBY) is about to launch a trade-in promotion whereby customers can swap an old smartphone for a $100 gift card that can be used toward the purchase of a new iPhone, according to a screenshot posted by TechnoBuffalo.
- Is there a flaw in the promotion? 9to5Mac wonders why an iPhone owner can't grab a cheap Virgin smartphone for around $50 then trade it in for the credit on the new iPhone 5c while keeping the old iPhone in the process.
- Best Buy has been coy in the past about margins on its iPhone offers.
Report: Best Buy out with aggressive iPhone offer
Oct 10 2013, 08:08 ET