ProShares launches new dividend growth ETF

The S&P 500 Aristocrats ETF (NOBL) launched today - the fund homepage outlines the fund strategy of holding only S&P 500 companies that have increased their dividends consistently over the past 25 years.

To differentiate from current sector leader, SDY, (both have expense ratios of .35%) NOBL places an importance on equal weighting and not allowing any one sector to occupy more than 30% of the fund.

Relevant dividend growth ETFs: DGRS, SDY, DNL, EMDG, DGRW, VIG, DGRE, NOBL.

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