Seeking Alpha

Amazon acquiring online math instruction provider TenMarks

  • TenMarks provides custom online math courses for K-12 students backed by instruction services. The company's core service is free to schools throughout the year, but a premium service is also provided.
  • Amazon (AMZN) claims TenMarks' programs have been "used by tens of thousands of schools," and plans to "develop rich educational content and applications, across multiple platforms" in tandem with the startup. Deal terms are undisclosed. (PR)
  • Two future possibilities: the integration of TenMarks' services with Amazon's Kindle hardware/apps, and promotions tied to Kindle textbook sales and rentals.
Comments (4)
  • seekasp
    , contributor
    Comments (108) | Send Message
     
    AMZN is really taking over the world!
    10 Oct 2013, 04:35 PM Reply Like
  • Patent News
    , contributor
    Comments (1277) | Send Message
     
    they are smart in getting what is the buzz and buying it out and integrating it.

     

    like the borg.

     

    microsoft never really was able to do that but still survived.
    10 Oct 2013, 05:58 PM Reply Like
  • narvenka
    , contributor
    Comments (21) | Send Message
     
    This is brilliant strategy!! if AMZN can gets kids hooked to Kindle, that would create a huge drag for years to come. APPL should have done this long back.

     

    its because of innovative ideas like this that its very risky to short AMZN, even-though the valuations stink.
    10 Oct 2013, 04:40 PM Reply Like
  • Krustyman
    , contributor
    Comments (825) | Send Message
     
    @narvenka

     

    You are right on the money!
    11 Oct 2013, 01:04 AM Reply Like
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