The FDA scrutinizes e-cigarette advertising

The e-cigarette market could see some disruption from increased government regulation with the FDA close to deciding how to treat the industry.

Sales have seen a nice boost from marketing campaigns and TV ads, but if e-cigs are lumped in with regular tobacco products by the government agency all that is subject to change.

Tobacco companies active in marketing e-cigarettes have asked for a chance to meet with the FDA to try to persuade them to allow most forms of advertising.

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Comments (4)
  • pearls before swine
    , contributor
    Comments (364) | Send Message
    Regulatory capture.


    Tobacco is relatively more expensive than e-cigs. The existing tobacco companies will try to get e-cigs regulated and more expensive to protect themselves. At the same time, they will, in a low-profile way, get ready to produce e-cigs themselves as a hedge.


    I'd do the same. It's like outlawing, or heavily regulating, homebrew, or moonshine, or self-grown pot; the existing taxed entities, be they distilleries or pharmaceutical companies want to maintain margins.
    16 Oct 2013, 04:00 PM Reply Like
  • taxman100
    , contributor
    Comments (680) | Send Message
    Big government - serving the little people!
    16 Oct 2013, 04:06 PM Reply Like
  • MichaelJ8
    , contributor
    Comments (884) | Send Message
    well... it should be regulated. Its nicotine, perhaps the most addictive drug on the planet(although not as destructive as meth or coke). It does cause constriction of blood vessels and could possibly contribute to heart disease over time.


    It should defiantly be regulated the same as tobacco, however the lower cancer risk of e-cigs should help current smokers who still want to smoke make a "healthier" choice.


    The future is mary jane cigs and unique nictoine delivery systems for the "sin" companies.
    16 Oct 2013, 08:21 PM Reply Like
  • angel vape guy
    , contributor
    Comment (1) | Send Message
    By that argument, so should caffeine. Same type of stimulant and same exact withdrawal symptoms. Tax the coffee, tea and chocolates as well as regulate flavors so "children" will not like them and limit intake to those over 18. The only similarity e-cigs have to regular cigs is the act of puffing on them.
    24 Oct 2013, 12:00 AM Reply Like
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