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Pacific Crest raises its estimates for Kindle Fire (AMZN) sales to 14.9M this year from a prior...

Pacific Crest raises its estimates for Kindle Fire (AMZN) sales to 14.9M this year from a prior 12.7M forecast, or higher if AMZN comes out with new 7-inch and 9-inch models by summer. The estimates are based on a survey showing that 30% of consumers planning on buying a tablet computer this past holiday season intended to get a Fire vs. 38% for iPad (AAPL).
Comments (11)
  • Stone Fox Capital
    , contributor
    Comments (6891) | Send Message
     
    more sales, but so what. What about earnings?
    8 Feb 2012, 11:58 AM Reply Like
  • Keep It Simple
    , contributor
    Comments (487) | Send Message
     
    Exactly. Show me the Money!
    8 Feb 2012, 03:03 PM Reply Like
  • drekon
    , contributor
    Comments (188) | Send Message
     
    couldn't agree more. who cares? sell more, lose more. it will give CNBC something to bash Apple with, providing yet another buying opportunity.
    8 Feb 2012, 12:18 PM Reply Like
  • StonehamMel
    , contributor
    Comments (23) | Send Message
     
    No need to worry about earnings. "Lose money on every Fire, make it up in volume." The survey quoted makes no sense - it suggests 32% of people polled plan to buy a tablet OTHER than an iPad or Fire - more than Fire! The reality is, Apple could destroy the Fire and Samsung if it drops the price on the iPad 2 when it launches the iPad 3. Given Jobs' "take no prisoners" scorched-earth culture, I would not bet against that strategy...which means Amazon and the others will be in a race to the bottom - and Amazon is likely to exit to preserve media sales/profits. I never understood why they thought they could take on Apple. Better to have collaborated and gotten more media sales to their ecosystem - especially with a TV in the wings.
    8 Feb 2012, 12:45 PM Reply Like
  • beachbum
    , contributor
    Comments (31) | Send Message
     
    I bought a kindle fire for my wife for Christmas and after two weeks returned it to Best Buy. I really don't know why it is even mentioned in comparison with any of the other tablets. Comparing it to the IPAD is like comparing a Yugo to a top of the line BMW.
    8 Feb 2012, 02:46 PM Reply Like
  • beachbum
    , contributor
    Comments (31) | Send Message
     
    I'm a 62 year old male retired. I don't like the Democrat or Republican party so I'm registered unaffiliated. Big Money elects the President and Big Money doesn't represent the majority of us. Term Limits in the Congress would do a lot towards honesty in the Congress.
    8 Feb 2012, 02:55 PM Reply Like
  • Skippy09
    , contributor
    Comments (1675) | Send Message
     
    @Beachbum?????
    8 Feb 2012, 05:14 PM Reply Like
  • Skippy09
    , contributor
    Comments (1675) | Send Message
     
    Since they lose money on every Kindle sold, what is Amazon thinking, they're going to make it up on margin? :)

     

    (This was news? Or as someone above so eloquently put it, so what.)
    8 Feb 2012, 05:12 PM Reply Like
  • Skippy09
    , contributor
    Comments (1675) | Send Message
     
    Correction: "Volume"
    8 Feb 2012, 05:12 PM Reply Like
  • WildTurkey
    , contributor
    Comment (1) | Send Message
     
    I am still waiting for the first user satisfaction study - data on Kindle Fire - I have one and never use it - always reach for my iPad...
    30 May 2012, 01:34 AM Reply Like
  • Keep It Simple
    , contributor
    Comments (487) | Send Message
     
    It's safe to say that your comment probably sums up the Kindle Fire first user satisfaction study that you so eagerly await.
    30 May 2012, 02:17 PM Reply Like
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