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Intel launching embedded products division

  • Intel's (INTC) new division, called the Internet of Things Solutions Group, will (like the core Architecture Group) report directly to CEO Brian Krzanich.
  • The division is being formed a month after Intel launched a low-power Atom CPU (the E3800) meant for embedded devices, and provided details about its tiny/ultra-low-power Quark CPU for wearable/embedded devices (begins shipping in Q1 2014), and also outlined plans to provide hardware/software reference designs for gateway systems meant to provide connectivity from legacy industrial/infrastructure systems.
  • While ASPs for embedded/wearable CPUs are bound to be lower than those for CPUs, the volumes could be huge. While estimates differ plenty on how many Internet-connected embedded devices will ship over the next decade, they generally run well into the tens of billions.
  • Intel is bound to face strong competition in this space from ARM (ARMH), whose low-power CPU cores are already found in billions of embedded devices (Internet-connected or otherwise).
Comments (4)
  • omnimoeish
    , contributor
    Comments (478) | Send Message
    I'm not going to hold my breath on wearable devices selling in larger volume than mobile or even pcs.
    6 Nov 2013, 11:36 AM Reply Like
  • chrisgar
    , contributor
    Comments (48) | Send Message
    Also, margins will probably be very small. (based on Intel standards)


    6 Nov 2013, 04:24 PM Reply Like
  • jameskm03
    , contributor
    Comments (102) | Send Message
    Good move and I'm glad they are focusing a division on it. Also the fact that it reports directly to the CEO shows it's a priority for Kzanich. Also don't think wearables but think about everything else. TVs, Fridges, Washer/Dryer, Thermostat, stove, microwave and basically any other electronic that you own.


    It's that kind of focus on the future that we can't even wrap our mind around what all is possible. The innovation in that sector will be mind-boggling.
    6 Nov 2013, 11:51 AM Reply Like
  • RickofNJ
    , contributor
    Comment (1) | Send Message
    I worked for a division by this name at Intel...25 years ago...we got no respect from the other divisions, or tech development because the margins were so thin. I wonder how this will work out......?
    7 Nov 2013, 12:00 AM Reply Like
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