- One of the highlights of the Tokyo Motor Show will be the unveiling of Toyota's (TM +1.2%) FCV hydrogen car.
- The concept car has already drawn rave reviews for style, while it's an easy sell to environmentalists with only water vapor to be emitted from the tailpipe.
- What to watch: Toyota needs to demonstrate it has plans to build a network of hydrogen charging stations in places such as Germany, Japan, and California before the energy source will be taken more seriously.
- Tit for tat: Toyota execs will have the attention of the world's auto press right on the heels of another Tesla Motors (TSLA) Model S fire. It's likely they won't forget Musk called hydrogen fuel cells a waste of time in a speech last month.
at CNBC.com (Nov 18, 2014)