Seeking Alpha

Qualcomm to sell smartwatch for $350, hopes to stoke Mirasol demand

  • Qualcomm (QCOM -0.4%) says its Toq smartwatch, first revealed in September, will go on sale on Dec. 2 (Cyber Monday) for $350. (PR)
  • Production volumes will be limited; Toq is mostly meant to act as a showcase for Qualcomm technologies - especially its Mirsasol low-power displays, which failed to catch on in the e-reader market in spite of big investments - and act as a reference design meant to encourage Qualcomm customers to develop similar smartwatches.
  • In addition to using a Mirasol display, Toq features Qualcomm's WiPower LE wireless charging tech, and leverages its AllJoyn framework to receive smartphone notifications. "Applets" from AccuWeather and ETrade are preloaded. The device has no on/off switch.
Comments (1)
  • varan
    , contributor
    Comments (3348) | Send Message
     
    they can always develop instantTime, an app that lets connected users share the current time instantly. In no time FB will make a buyout offer of $200B.
    18 Nov 2013, 06:12 PM Reply Like
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