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Yahoo reportedly landing Katie Couric for online show

Sources tell The Hollywood Reporter talk show host Katie Couric is "negotiating an exit package" with ABC, and "finalizing an extensive deal" with Yahoo (YHOO) for "a newsmaker interview program" appearing on the Web giant's home page.

AllThingsD previously reported Marissa Mayer was "personally shepherding" an effort to recruit Couric for an online interview show.

Given ABC's deal with Couric is reportedly worth $40M over three years, the hiring couldn't have come cheap.

Yahoo has been trying to strike deals that can grow its relatively limited video ad inventory, and hasn't been scared to spend money to hire high-profile media figures. The company announced last month it's forming a tech news site that will feature NYT columnist David Pogue.

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Comments (8)
  • bd4uandu
    , contributor
    Comments (1808) | Send Message
    Yawnhoo = Couric
    22 Nov 2013, 07:11 PM Reply Like
  • Patent News
    , contributor
    Comments (1459) | Send Message
    heheh dumb idea and waste of shareholder $$$$. pay a dividend instead of squandering it on a useless salary of 50 million!
    23 Nov 2013, 11:33 AM Reply Like
  • King Rat
    , contributor
    Comments (1216) | Send Message
    Stop exaggerating, it's only $40million! (/sarcasm)


    I suppose if you divide $40million into 1billion shares and 12 quarters, that's about 2¢ per quarter. Maybe if enough YHOO shareholders give back their 2¢ Yahoo may reconsider.


    If any famous personality in the industry deserves another shot, would it not be Ann Curry? Katie Couric and Matt Lauer put on a public face about getting her off the Today Show but between the lines they had their agenda to get her removed. Ann Curry and Bryant Gumbel were the only 2 good hosts that show has had in the past 20 years.
    23 Nov 2013, 02:33 PM Reply Like
  • billboos
    , contributor
    Comments (6) | Send Message
    Couric seems so "yesterday" for a company trying to look like "tomorrow"
    23 Nov 2013, 12:31 PM Reply Like
  • RipCrackle
    , contributor
    Comments (122) | Send Message
    As a YHOO shareholder I support this.
    23 Nov 2013, 12:58 PM Reply Like
  • MStapp
    , contributor
    Comments (8) | Send Message
    This is BEARISH, right?
    23 Nov 2013, 01:20 PM Reply Like
  • nickkoto
    , contributor
    Comments (81) | Send Message
    It doesn't really move the needle one way or another.


    24 Nov 2013, 10:52 AM Reply Like
  • nedilwo
    , contributor
    Comments (67) | Send Message
    I heard this was in the works - another SA report. I had hoped it was not true. Katie Couric was great at what she did - all those many years ago. But, today?? Her ratings are terrible. I agree it's going to be a yawn unless she can reinvent herself, which she does not seem to be capable of doing. I'd love to see a deal with Charlie Rose, but doubt that he would go for it.
    I'm hanging in there with Alibaba. I had heard that Alibaba was not at all happy with Yahoo before Marissa Mayer. I know about the deal when Alibaba finaly has its IPO. Does anyone know if Alibaba's opinion has changed since MM took over?
    24 Nov 2013, 10:07 PM Reply Like
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