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The Hunger Games wrap: Teens show tent-pole strategy alive and well

  • Early estimates on the box office haul of The Hunger Games: Catching Fire indicate the film earned $152M-$160M in the U.S. over the weekend to set a November record and land as the 8th highest opening of all-time.
  • Inside the numbers: Global audiences bring the weekend tally for the Lions Gate (LGF) film to well over $200M with many key markets still on tap. IMAX (IMAX) revenue totals aren't out yet, but anecdotal reports suggest a high percentage of filmgoers went the IMAX route. Males got caught in the Catching Fire buzz, jumping to 41% of the audience component from 29% for the original HG. CinemaScore gave the film a coveted A rating for tracking appeal which shows the juggernaut could have sturdy legs right into streaming.
  • What to watch: The brisk opening brings a sigh of relief across the industry. Shares of LGF and IMAX broke higher Friday off the early buzz - but could show even more friskiness. Theater operators (CKEC, CNK, RGC, MCS, RDI) needed the reassurance that the Instagram-teenager set can still deliver high traffic numbers, while Hollywood studios have been in the crossfires of analysts for their reliance on make-or-break tent-pole strategies. Disney (DIS) with the biggest tentpole of all in its back pocket with the Star Wars franchise will take a few cues. Get cracking J.J. Abrams.
Comments (12)
  • deercreekvols
    , contributor
    Comments (5127) | Send Message
     
    Considering that it is early Sunday morning here in the east, I would say that these are VERY early estimates. Sunday shows haven't run yet and the cold, snowy weather could push ticket sales higher.

     

    I will wait for the real numbers tomorrow before celebrating being long LGF.

     

    The movie was excellent, in my opinion. My wife and I enjoyed the book series and both movies so far.
    24 Nov 2013, 09:37 AM Reply Like
  • nautor42
    , contributor
    Comments (151) | Send Message
     
    DIS should be on the lookout for a "book to film" franchise, eg Potter, Twilight, Hunger, Lord of the Rings. If teens make a book a best seller, it virtually is guaranteed blockbuster status at the box office. And buying the rights is a lot cheaper than buying a company or trying to create a franchise film from scratch. A Star Wars, Indiana Jones, and Pirates only come along every so often. And if you miss you lose big, see John Carter and Lone Ranger.
    24 Nov 2013, 09:56 AM Reply Like
  • jmodrkrk
    , contributor
    Comments (94) | Send Message
     
    more like if you miss you break even. john carter, easily the biggest failure in recent memory cost 275M. it still grossed 282M.

     

    edit: there is a lot of revenue sharing so yes the producer takes the brunt of the loss as they are the full cost outlay.
    24 Nov 2013, 11:41 AM Reply Like
  • gsterling
    , contributor
    Comments (544) | Send Message
     
    It's not guaranteed. A couple of months ago City of Bones, which is the first part of The Mortal Instruments Trilogy, came out. Apparently this was a very successful teen book, but it bombed in the theaters.
    24 Nov 2013, 11:43 AM Reply Like
  • Kmoney01
    , contributor
    Comments (60) | Send Message
     
    I agree. These numbers have not been totalled yet. I'm sure that they are going off advanced sales for today Sunday when many viewers will be p.o.p like myself yesterday.
    The movie was four star amazing. J. Lawrence is "on fire" and is at least 80% of why this movie works.
    24 Nov 2013, 11:09 AM Reply Like
  • buffett222
    , contributor
    Comments (766) | Send Message
     
    I thought movie was horrible and will not see rest. I did watch at RDI theater.
    24 Nov 2013, 11:50 AM Reply Like
  • deercreekvols
    , contributor
    Comments (5127) | Send Message
     
    I appreciate your opinion, buffett222. I am wondering if you read any of the books?
    I am an avid reader (elementary teacher for the last 25 years) and found the books to be far superior to the first two movies. I did enjoy the films and really enjoy the box office numbers as I am long LGF.
    Mocking Jay (Book 3) will be broken into two movies from what I have read.
    24 Nov 2013, 01:01 PM Reply Like
  • lynnie5
    , contributor
    Comments (17) | Send Message
     
    Well, I guess there's always one and it must be you!
    25 Nov 2013, 09:00 AM Reply Like
  • buffett222
    , contributor
    Comments (766) | Send Message
     
    No time to read non biz books.
    24 Nov 2013, 01:26 PM Reply Like
  • Kmoney01
    , contributor
    Comments (60) | Send Message
     
    This would be the stock those books would recommend to buy. Are you in?
    24 Nov 2013, 02:30 PM Reply Like
  • jbrockman
    , contributor
    Comments (6) | Send Message
     
    The film had revenues of 152-160 million$, it did not earn that amount
    25 Nov 2013, 01:30 AM Reply Like
  • Kmoney01
    , contributor
    Comments (60) | Send Message
     
    I like the discount the street gave LGF. LOOKING to buy more in the next hour. It is at it's 200 day SMA.
    25 Nov 2013, 02:36 PM Reply Like
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