- Chobani plans to air advertisements during the Super Bowl in a major push by the private Greek yogurt firm.
- The yogurt market has heated up with major food companies such as General Mills (GIS), Danone (DANOY), and Muller-PepsiCo (PEP) all investing significantly in new products and marketing.
- What to watch: Chobani has an early edge in Greek with its strong brand reputation helping it command premium prices, but sees even more growth opportunities with low-calorie products.
From other sites
Video at CNBC.com (Aug 13, 2015)
Video at CNBC.com (Jul 15, 2015)
at CNBC.com (Jun 2, 2015)
at CNBC.com (Mar 18, 2015)
at CNBC.com (Jan 11, 2015)
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