- Shares of J.C. Penney (JCP -2.7%) trip up in early trading despite some fresh data out showing the retailer is a top Google search term in its sector and more indications that department store traffic is holding up slightly better than specialty apparel sellers during the holiday season.
- There's plenty of apprehension over the retailer's make-or-break Q4 still in the air.
- A break below $8 makes shares of JCP to some traders who believe a bottom is firming.