Report: Department stores did well online in Q4


Fresh data from IBM Digital Analytics Benchmark could give some hope that the holiday season wasn't quite as bad for department stores as reads on store traffic would suggest.

Online sales for the group rose 62.8% Y/Y in Q4 and mobile sales gained 38%, according to the research firm.

The contribution of online/mobile to total sales varies widely in the group.

Department store chains: Macy's (M), Nordstrom (JWN), Kohl's (KSS), Dillard's (DDS), J.C. Penney (JCP), Sears Holdings (SHLD), The Bon-Ton Stores (BONT), Stage Stores (SSI), Ross Stores (ROST).

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Comments (1)
  • gguybbycc
    , contributor
    Comments (83) | Send Message
     
    I think about every 'bricks and clicks' retailer I know is getting larger comps on their 'clicks' business than what Amazon is realizing.
    2 Jan 2014, 12:33 PM Reply Like
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