Analysis: Broadcasting stocks could feel some pressure

|By:, SA News Editor

MoffettNathanson analyst Michael Nathanson sees a tough period for some media stocks as Q4 trends showed some weakness for cable advertising.

Companies dependent upon elevated cable ad rates could feel a pinch.

He also notes that NBC will have the attention of TV viewers in Q1 with its extensive Winter Olympics coverage which could further pressure ratings.

On watch: Viacom (VIAB), 21st Century Fox (FOXA), CBS (CBS), Time Warner (TWX), and AMC Networks (AMCX).

Related ETFs: PBS