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E-commerce and teens: A dangerous mix for specialty retail

Jan. 14, 2014 5:19 PM ETExpress, Inc. (EXPR) StockRTW, AEO, BEBE, BBY, FDX, UPS, ANF, GPS, PSUN, ANN, RSH, ARO, CHS, ZUMZ, HIBB, CAB, BGFV, RUE, EXPR, BODY, CWTRQ, CACH, CBKCQBy: Clark Schultz, SA News Editor5 Comments
  • Specialty retail categories are where e-commerce has had the strongest impact on brick-and-mortar stores, concludes Re/code after scanning sales charts.
  • While food and healthcare categories show lower e-commerce penetration as consumers only slowly pivot away from their traditional buying habits - retailers that sell clothing (EXPR, RUE, ZUMZ, PSUN, AEO, OTC:CACH, OTCQB:BODY, CHS, CWTR, NWY, OTC:BEBE, ANN, CBK) , sporting goods (HIBB, CAB, BGFV), and electronics (BBY, RSH) continue to lose market share to online sellers at an astonishing pace that shows little signs of slowing down.
  • Demographics aren't working in the favor of the trend reversing itself either as more teens show a tendency to favor online upstarts such as Nasty Gal or Stitch Fix over former mall rat favorites like Gap (NYSE:GPS), Aeropostale (NYSE:ARO) or Abercrombie & Fitch (NYSE:ANF). The younger set is also attuned to deal-shopping and buying used products online which are margin killers in the electronics category.
  • Re/code sees at least two companies that don't mind the e-commerce evolution: FedEx (NYSE:FDX) and UPS (NYSE:UPS) could get busier and busier.

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