Seeking Alpha

CBS signs ground-breaking deal with Rentrak

  • CBS (CBS) says it will advanced demographics ratings from Rentrak (RENT) as a form of currency with advertisers.
  • The company will be the first of the major broadcasters to use the Rentrak ratings which included more detailed information than just age and geographic location.
From other sites
Comments (0)
Be the first to comment
DJIA (DIA) S&P 500 (SPY)
ETF Hub
ETF Screener: Search and filter by asset class, strategy, theme, performance, yield, and much more
ETF Performance: View ETF performance across key asset classes and investing themes
ETF Investing Guide: Learn how to build and manage a well-diversified, low cost ETF portfolio
ETF Selector: An explanation of how to select and use ETFs