- HBO (TWX) CEO Richard Pleper gave a yes and no answer to a question at a media confab on whether the business was planning to create a standalone online version of its network that would be available directly to consumers through mobile and Internet-connected devices.
- The exec says HBO doesn't have concrete plans to launch the service, but it will invest to make sure it can offer the product in the event the market pivots.
- Most media analysts see HBO making the direct-to-consumer move if Netflix gets itself inside the cable box as part of a subscription option.
HBO preps for day it will offer direct streaming service
Jan 17 2014, 14:08 ET