- Costco (COST -0.8%) could feel some pain due to their low reliance on e-commerce, warns retail consultant Jan Rogers Kniffen.
- The retailer has seen its store traffic hold up well amid a soft retail atmosphere, but critics think it could be missing an opportunity even with online sales in the billions already.
- Despite the jabs, it's unclear if the criticism is even anything that even bothers the company with execs maintaining that Costco's off-price business model doesn't translate perfectly to online selling.
- "We don't believe everything will be online. It will be part of the panorama out there," says CFO Richard Galanti.
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