Seeking Alpha

Nike in focus after Under Armour smash-and-grab quarter

  • Shares of Nike (NKE) are on watch after a blowout quarter from Under Armour.
  • Though the companies are competing for some of the same consumer dollars, guidance from Under Armour tipped off late December and early January strength for key running and apparel categories.
  • What to watch: Nike's direct-to-consumer sales will be in focus with Under Armour blazing a hot trail in the channel.
  • NKE +1.3% premarket
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