Whirlpool falls as appliance discounting wars take a toll

Whirlpool (WHR -4.5%) managed to grow profits in Q4 compared to last year, but fell short of analyst expectations after heavy price discounting took a toll on margins.

The company grew sales in North America by 9.6% during the period, but lost market share.

2014 EPS guidance is set by Whirlpool at $12.00-$12.50, roughly in-line with the consensus mark of analysts of $12.26.

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