Seeking Alpha

All eyes on Amazon Prime

  • Retail watchers think an increase in the cost of Amazon (AMZN) Prime to $119 per year will fly with most consumers as they crunch the numbers on the wide benefits they will receive with a continued or new membership.
  • The company has the ability to boost streaming options and Kindle offerings if initial churn rates look discouraging, notes IBISWorld.
  • If things go smoothly for Amazon Prime at the $119/year level, revenue could soar, according to analysts. The mid-point of 6 different forecasts puts Prime gross profit at just a shade below the $500M/year mark.
  • Previous: Sell-side defends AMZN post-earnings
  • Earnings call transcript: AMZN tips $20-$40 Prime price hike
Comments (62)
  • brb729
    , contributor
    Comments (5) | Send Message
     
    i will cancel my prime membership if they raise it to$119. I smell a netflix redux.
    1 Feb, 01:53 PM Reply Like
  • The Long Tail of Finance
    , contributor
    Comments (680) | Send Message
     
    I was going to sign up for Prime last night to watch a movie via Amazon, but then when I saw that the list of viewable content was limited, I decided not to bother. And if you don't order much physical stuff that needs to be shipped (i.e. downloadable content like books and music), then why bother?
    2 Feb, 09:47 AM Reply Like
  • jeepnsam
    , contributor
    Comments (41) | Send Message
     
    That's what we're counting on :) just like Netflix

     

    * raise prices
    * share price drop
    * I add more $NFLX
    * $NFLX sky rockets
    * I sell it all @ $405
    * I buy $FB @ $53
    * $FB rockets to $62
    * I'll sell $FB as $AMZN drops and ride the wave up again
    2 Feb, 01:24 PM Reply Like
  • DeepValueLover
    , contributor
    Comments (7773) | Send Message
     
    Quarterly profit margin: 0.93%
    Quarterly earnings per share (Diluted): 51¢
    Book value per share: $21
    Price to book value: ~17
    Shareholder's Equity: $9 billion (vs. $71 billion for GOOG)
    Enterprise Value/EBITDA: 56.67 (!)
    A private buyer of a company would scoff at an enterprise value/EBITDA of anything higher than 7.
    If you are newly long this stock I wish you the best of luck...you're gonna need it.
    1 Feb, 03:01 PM Reply Like
  • the_value_vulture
    , contributor
    Comments (151) | Send Message
     
    This is the stock market we are talking about here where stock price momentum, charts, and non-gaap accounting rule the roost. Don't act surprised. Trend is your friend?
    1 Feb, 04:39 PM Reply Like
  • Andrei Volgin
    , contributor
    Comments (584) | Send Message
     
    Trend is your friend - until it kills you. 2000-2002, 2007-2008, 2014...?
    2 Feb, 10:50 AM Reply Like
  • Thud
    , contributor
    Comments (121) | Send Message
     
    So, the educated guessers have concluded that Amazon Prime brings in $500 million in sales? They have to guess, because Amazon has to be the most opaque mega-cap out there, and they are not saying what the Prime number is, or how many kindles are sold, etc., etc.
    So, if this $500m number is correct, and they charged 10x as much for prime service, and nobody quit, and the entire amount was pure profit, without costs, they would net $5B, and that would still be a pathetic number for a $180B market cap company.
    1 Feb, 03:29 PM Reply Like
  • idkmybffjill
    , contributor
    Comments (1498) | Send Message
     
    Sorry, many Amazon Prime users including me will drop if the price jumps that much.

     

    I'd wager that most AP members use the service just for 2-day shipping. No one cares about the rest of the stuff, least of all Instant Video which is a joke compared to Netflix. Sowwy....
    1 Feb, 04:32 PM Reply Like
  • dar43054
    , contributor
    Comments (184) | Send Message
     
    @ Idkmy - I agree with you. I use it only for the shipping too. I think I've used the video service only once or twice in the 2 years I've had it, since Netflix usually has everything I want. And I agree, the Instant Video is quite a joke. I will probably keep it anyway even if the price jumps to $119 given the amount of stuff I order. I figure an average shipping cost of $6, so I'm covered up to 20 shipments, and I do many more than that every year.
    2 Feb, 09:35 AM Reply Like
  • Peter Larson
    , contributor
    Comments (603) | Send Message
     
    Seriously, instead of trying to tabulate the "benefits" why don't they just read the mountain of "I'll cancel if they do this" comments all over the internet from actual customers?
    2 Feb, 10:17 AM Reply Like
  • JohnBinTN
    , contributor
    Comments (3414) | Send Message
     
    They should boil the frogs slowly. Increase it to $99, and I'll probably keep it. $119... I dunno. Doing it in stages might limit the cancellations.

     

    Agree on the shipping being the biggest attraction. We only stream stuff from Amazon if Netflix doesn't have it, and Amazon Prime doesn't cover those (since if it's not on Netflix, it's 99% of the time not available as a Prime Instant Video, and we have to pay).
    1 Feb, 04:39 PM Reply Like
  • WAMPUS1
    , contributor
    Comments (15) | Send Message
     
    I signed up for AP last year just before Thanksgiving and I may have saved twenty bucks in shipping costs with orders I placed through Amazon.com but the movie selection lacks a lot and the format used in streaming is way behind that of Netflix so I know without a doubt that I will dump AP if the price goes up at all. There's no way in hell it's worth $119 bucks a year.
    1 Feb, 04:50 PM Reply Like
  • TCG,llc
    , contributor
    Comments (237) | Send Message
     
    Again, Amazon is a major company who's not short of good products and or services. The company's product portfolio has proven to be revenue generating. Most analyst and many who have commented on this instablog all evaluate this company at $160-180B given this company enormous perspectives for market leverage and overwhelming perspectives for growth. Revenues continue to growth ($60B+) per year and the stock price has grown from $150 to over $400 over the same time span (1 year). This problem with this company is not innovation, nor pricing structure it's operating efficiency. Given Amazon's past performance, I would be happy if profits from just Amazon prime was $500M a year. At least, the amount is a start especially if they can establish some consistency doing so.
    1 Feb, 05:29 PM Reply Like
  • Lakeaffect
    , contributor
    Comments (945) | Send Message
     
    I'm ok with Prime at $119. I find myself doing more and more shopping on Amazon due to the convenience. Who wants to run from store to store looking for something, then settling for a substitute because what you really want is out of stock? Prime more than pays for itself by freeing up precious time to do things I really want to do.

     

    As many have pointed out on SA, Amazon is just part of the evolution. The likes of Walmart and Border's used their more efficient logistic systems to destroy mom and pop stores. Now it's their turn to be on the receiving end of evolving logistics strategy.
    1 Feb, 06:52 PM Reply Like
  • Tack
    , contributor
    Comments (12436) | Send Message
     
    Lake:
    As a Prime member, myself, here's the problem with Amazon getting "graspy" with its membership fee. I, too, mostly value Prime for its instant fast & free shipping, but as time as gone on, I note more and more that other vendors for searched products, listed on Amazon, often have better prices than the Prime price, albeit that a shipping cost and a delay, perhaps, might have to be encountered, making the prices more comparable. In essence, Amazon Prime is incorporating some, or all, of the shipping cost in its higher indicated price, but folks get seduced by "free" and "fast."
    However, if Amazon starts raising the hurdle rate high enough to start making people think about the actual economics, they may find that the caché of Prime dissipates quickly.

     

    P.S. Increasingly, i note many sellers with free shipping on Ebay, too, at competitive pricing and with no annual fee. If Amazon starts making prime onerous, they may become Ebay's best friend.
    1 Feb, 11:13 PM Reply Like
  • $vix
    , contributor
    Comments (395) | Send Message
     
    The Internet is a vast place. With a quick search in google or bing you can't find anything you want. I find it just as convenient to buy my items for less money and with free shipping. Amazon never has the best pricing and often, they are hundreds of dollars more. Most vendors offer free shipping so why pay for prime. Hulu and crackle offer completely free streaming video. Recently I bought a computer. Amazon had it for $1449. I bought the same exact one for $999 at the Microsoft Store. If you bought it on amazon, you grossly overpaid.
    2 Feb, 01:05 AM Reply Like
  • JohnBinTN
    , contributor
    Comments (3414) | Send Message
     
    $vix,
    Then don't buy from Amazon if it's more expensive, hey? I just got an 8-port zero-drop cable splitter delivered from Amazon in 2 days (Prime). To get the same thing 'locally', I'd have to drive a long way. That trip would have cost me ~10-15% of my Prime membership right there. I shopped around, and got the best price, and got it in 2 days on Amazon.
    I'd just as soon have the stuff I need delivered to me, instead of me gping out to pick them up.
    2 Feb, 01:19 AM Reply Like
  • tom_t
    , contributor
    Comments (257) | Send Message
     
    I've noticed the same thing: that the Prime price is often identical to a third-party vendor's price+shipping. Reminds me of L.L. Bean, which jacked up all prices 30-40% in order to provide "free" shipping a couple of years ago.

     

    So far, I haven't found much value in Amazon's streaming service that comes with Prime.
    2 Feb, 08:48 AM Reply Like
  • Peter Larson
    , contributor
    Comments (603) | Send Message
     
    Johnbin-
    An 8-port splitter costs $55 on Amazon. It is "sold by CableTVAmps".
    http://amzn.to/1bS7NmY
    On CableTVAmps OWN website, 8-port splitters cost $15.
    http://bit.ly/1bS7M2l
    You overpaid. And I didn't even need Google to find out.
    2 Feb, 04:26 PM Reply Like
  • JohnBinTN
    , contributor
    Comments (3414) | Send Message
     
    Peter,

     

    What you found for $15.00 is just a splitter, not a zero-drop amp. So, looking around on their website, I found a more apt comparison to what I purchased. CableTVAmps price is $59.99, plus shipping.

     

    http://bit.ly/1ilroAV

     

    Amazon's Prime price on this particular item was $32.87.

     

    http://amzn.to/1ilroAX

     

    Like I said, I shopped around. I got the best price, and 2-day shipping.

     

    Nice try, though.
    2 Feb, 04:52 PM Reply Like
  • JohnBinTN
    , contributor
    Comments (3414) | Send Message
     
    Oh, and Peter, the estimated shipping cost for that item from the site you linked is $14.40, for a grand total of $74.39. So, I guess I saved more than half on that purchase by getting it through Amazon Prime.
    2 Feb, 04:56 PM Reply Like
  • JohnBinTN
    , contributor
    Comments (3414) | Send Message
     
    Oh, and to belabor this, the one they sell through Amazon for $54.99 is $79.99(!!) on their own site (same identical model number, and everything), plus the astronomical shipping charges!!
    2 Feb, 05:09 PM Reply Like
  • wsurfer
    , contributor
    Comments (10) | Send Message
     
    Bingo! Almost everything on Amazon can be bought from another Amazon vendor (including shipping) at a price that is the same as the Amazon (with Prime) price.

     

    So a buyer is not saving $6 per shipment to justify the price of Prime. Amazon just makes it look that way.

     

    IMO, raising the price of Prime will backfire for Amazon.
    2 Feb, 11:50 PM Reply Like
  • wsurfer
    , contributor
    Comments (10) | Send Message
     
    JohnBinTN - if you look at the item you are using as an example:

     

    http://bit.ly/1ilroAV

     

    you will see "4 new from $50.99". Click on this and you will see that the $54.99 item (Prime) is available from the same vendor (CableTVAmps) for $50.99 + $5.50 shipping or $56.49. This is $1.50 more expensive than the Amazon with Prime price but illustrates how Amazon actually jacks up the Prime price to cover some if not all of the costs of the free shipping and is not really saving buyers $6-$8 per shipment.

     

    And in many cases the price (including shipping) from a non-Prime vendor is the same or even less than from Amazon with Prime.

     

    On this basis, you can see that it takes a lot of orders for the "free" shipping to make up for the cost of Prime - probably at least 50 orders per year at the current $79 charge.
    3 Feb, 12:06 AM Reply Like
  • hahaha48
    , contributor
    Comments (996) | Send Message
     
    most shipping cost from other vendors are not 2 day shipping
    3 Feb, 02:12 AM Reply Like
  • dar43054
    , contributor
    Comments (184) | Send Message
     
    @haha - yep, agreed. The criticisms, while valid for the most part, ignore this discrepancy and therefore compare apples to oranges. The price difference between 2 day shipping and Standard Ground 5-7 days (which is what most vendors offer for the "cheap" shipping charge, is huge. To see that difference, simply buy something from a non-Prime vendor, then upgrade the shipping to 2 day.
    3 Feb, 03:11 PM Reply Like
  • BlueSeas
    , contributor
    Comments (141) | Send Message
     
    I've never got suckered in to AP I can always wait a few days for free delivery! But I have checked with a few upper-middle class friends that do use it and they have all said they will cancel. It's going to be interesting to see how this plays out.
    1 Feb, 07:30 PM Reply Like
  • Atkins
    , contributor
    Comments (1036) | Send Message
     
    I don't use prime, but 4 prime users I spoke with Friday told me they would have no problem paying $100 for it. Not one said she would cancel if an increase occurs. $99 is the obvious sweet spot.

     

    One thing I've learned over the years: Amazon is rarely the cheapest, but its selection, convenience and ease-of-use more than compensates.
    1 Feb, 10:10 PM Reply Like
  • patriot_invstr
    , contributor
    Comments (38) | Send Message
     
    Atkins - let me be the 5th AP subscriber who will contradict your 4 female friends. If they go 10$ more, I likely will stay. A 50% increase, and I am out. Maybe Amazon should stop experimenting with drones and focus on their bottom line.
    I just renewed, so I am good for another year, but it might be my last.
    1 Feb, 11:49 PM Reply Like
  • BlueSeas
    , contributor
    Comments (141) | Send Message
     
    I think the drones are just to put fear in FedEx & UPS:) Now the carriers need to counter with drone AAA(Anti-Aircraft Artillery for you not steeped in military jargon:)!
    But seriously Amazon needs to keep ahead of the shipping costs if they are to take over the world online.
    2 Feb, 11:40 AM Reply Like
  • Atkins
    , contributor
    Comments (1036) | Send Message
     
    I am not sure profits are as appealing to the street as the shiny toy (i.e., drones). I guess we'll have to see what happens with prime, but I do believe that they'd be nuts to increase it above $100. They're marketing geniuses, so it is doubtful that the increase will be at the high end of their prediction; that would be pitiful marketing.
    2 Feb, 07:23 PM Reply Like
  • DeepValueLover
    , contributor
    Comments (7773) | Send Message
     
    What is to stop Wal-Mart from starting its own version of Amazon Prime™?
    Really...I can't think of one roadblock the Big W couldn't overcome to trounce Amazon at its own game.

     

    *$300 billion enterprise value

     

    *Nearly half a TRILLION in annual revenue

     

    *Wal-Mart has 62x (!) the net income of Amazon

     

    Yeah...I'd be quite afraid of what they may be cooking up in Arkansas if I were Jeff Bezos.
    1 Feb, 07:41 PM Reply Like
  • Matthew Davis
    , contributor
    Comments (3569) | Send Message
     
    Walmart are logistics masters, its an interesting idea, one they will be forced to decide upon sooner rather than later. Real Estate for their super centers are losing them money because foot traffic will inevitably go down.
    2 Feb, 10:57 AM Reply Like
  • Jeffry Chmielewski
    , contributor
    Comments (594) | Send Message
     
    Walmart management comments seem to indicate they will most likely have ship from store capabilities across the organization in 18 months. BestBuy has rolled it out to 1000 stores as of January. Won't be long for Walmart.
    2 Feb, 11:03 AM Reply Like
  • DeepValueLover
    , contributor
    Comments (7773) | Send Message
     
    If (WMT) paid $2 billion in cash for (OUTR), $900 million in cash for (XPO) and $600 million in cash for (OSTK) they'd be spending only ~20% of annual CASH PROFITS to surround (AMZN) with bolt-on acquisitions that would squeeze Amazon in three of its key market channels.

     

    Jeff Bezos would certainly lose sleep if the World's Biggest Retailer mounted a full frontal attack on his core revenue streams.

     

    The time to strike is when Amazon is hurting which began last quarter.

     

    ...might be time to sell puts in WMT! ;)
    2 Feb, 11:12 AM Reply Like
  • 3dw4rdN1gm4
    , contributor
    Comments (7) | Send Message
     
    They've had since 1997 to do so... what's the holdup?
    2 Feb, 01:07 PM Reply Like
  • Atkins
    , contributor
    Comments (1036) | Send Message
     
    Walmart has traditionally been best at logistics. However, the company seems to have fallen far from its logistical seamlessness. Out-of-stock items and spotty inventory are much more common than ever, and this pattern seems not to be an isolated problem. Maybe they ought to hire Tim Cook, the alleged logistics master. On second thought, maybe not.
    2 Feb, 07:26 PM Reply Like
  • magellan1947
    , contributor
    Comments (55) | Send Message
     
    An increase of $20 or $40 isn't going to matter to many users of prime, everyone will adjust and decide based upon their usage. When Amazon increased the purchase amount for non-prime users to qualify for free shipping from $25 to $35 last year, many likely did what I did and held off buying until I had $35 worth of items to buy. Most people understand, or should know, that shipping costs have increased significantly in nine years and that there really is no such thing as a free lunch. Of course, it doesn't help Amazon that sales tax is now going to be collected for more jurisdictions as they increase fulfillment center locations.
    1 Feb, 09:54 PM Reply Like
  • patriot_invstr
    , contributor
    Comments (38) | Send Message
     
    Magellan - you are wrong. I expect at least 50% drop in prime subscription if they raise 20$ or more. You admit you aren't even an AP member. How would you have insight into those of us who are?
    1 Feb, 11:53 PM Reply Like
  • magellan1947
    , contributor
    Comments (55) | Send Message
     
    patri - My insight derives from my experience successfully selling thousands of items on Amazon over the period that AP has been in effect. Any seller who isn't capable of discerning how Prime participation rates impact their pricing won't be selling in the competitive world of Amazon for long. Personally, I would love to see your predicted subscription drop of 50%, but I won't be taking it to the bank because you are wrong.
    2 Feb, 01:59 PM Reply Like
  • AimHigh777
    , contributor
    Comments (6) | Send Message
     
    i will be one of 50 %. i can live without AP. :)
    2 Feb, 09:56 PM Reply Like
  • Jeffry Chmielewski
    , contributor
    Comments (594) | Send Message
     
    I think everyone is ignoring the Elephant in the room:

     

    Isn't the fact Bezos is even considering raising the Prime fee an admission of what has been suspected all along --- that Amazon has been growing the top line by selling at a loss? (And thus only growing 'cash flow' via a negative cash conversion cycle - in effect borrowing 'cash flow' as Accounts Payable while selling $100 bills for $99)

     

    Intentionally or not, Amazon has more or less turned the 'we're not profitable because we are investing' meme right around by admitting it has been selling at a loss.
    1 Feb, 10:09 PM Reply Like
  • JohnBinTN
    , contributor
    Comments (3414) | Send Message
     
    Not really. Prices go up for everything. A 50% increase is too much all at once, though.
    1 Feb, 10:45 PM Reply Like
  • 3dw4rdN1gm4
    , contributor
    Comments (7) | Send Message
     
    NFLX did this in 2011... 60% price increase... and the stock price has grown ~50% to ~70%.
    2 Feb, 01:07 PM Reply Like
  • flux8
    , contributor
    Comments (569) | Send Message
     
    Here's the fundamental flaw with Amazon's business plan. When people get cheap or free service, they start to expect it. And then they get angry when you take it away or raise the price.
    2 Feb, 12:36 AM Reply Like
  • King Rat
    , contributor
    Comments (504) | Send Message
     
    Very well stated, flux8. That's one of the most important lessons from marketing. If it is intended as a promotion, communicate to the customer it is a promotion. Otherwise when the promotion ends they will feel cheated.

     

    Another lesson is customer value vs company value.
    Subscriptions (communication, insurance, services, etc) depend on users' inability to calculate future needs and willingness to pay exorbitant prices up front in order to protect themselves from unknowns in the future.
    You have to ask yourself, "what is the value of this to me?" If you get $79.01 of value from AP and pay $79, you should buy it. If you get $78.99 of value from AP and pay $79, you should not buy it.

     

    You know Amazon is a master of spindoctory when they have people asking "how much of a price hike is still worth it?" which assumes $79 is obviously worth it and probably $89 or $99 too.
    $79 is a ripoff for most people. Netflix is a ripoff too for that matter as you pay more than that just for streaming video.
    2 Feb, 03:44 AM Reply Like
  • Johnwoods41
    , contributor
    Comments (87) | Send Message
     
    Many analysts and investors, seem to think Amazon has a monopoly on internet shopping. It doesn't, in Europe we have numerous options and if you read enough about the latest trends multi channel is the growing trend and what consumers want. Raising the price of prime levels the playing field and let's others already in the internet retailing space to compete. As we have seen from Amazons results they struggle to make profits, they don't have, a secret formula for making money from the internet, and they don't have economies if scale, the costs grow in line or faster than their revenues.

     

    Here is another question, and I would like peoples views. Prime is paid as an annual fee, (vs say a monthly netflix fee). This always give the consumer the option to cancel if they are not happy with the service, how many people will be put off with a hefty fee that locks them in for a year?
    2 Feb, 05:47 AM Reply Like
  • Andrei Volgin
    , contributor
    Comments (584) | Send Message
     
    I said it before and I'll repeat it here: for every 1 million customers who stay with AP, Amazon will get an extra $20m in revenue. For every 1 million customers who leave, Amazon will lose $1-1.2 billion in revenue. Thus, if only 1 customer out of 50-60 customers leaves, their revenues will drop.
    This data comes from Amazon itself. They said that AP customers tend to spend much more than the other customers. I myself buy a lot of stuff from Amazon, especially low priced items, without thinking twice. For all purchases above $100, however, I do a quick Google search. Then I buy the cheapest option, which is often not Amazon.
    If I cancel my Prime membership, I will stop buying shoelaces and watch batteries from Amazon. It will help their bottom-line, because they certainly lose money on every sale to me. But Amazon will lose revenue. And fast-growing revenue is the only factor that supports their share price.
    The moment investors will switch from "Valuation does not matter because they grow revenues so fast" mode into a more sane "Let's look at their bottom-line" mode, the stock price will collapse.
    2 Feb, 11:07 AM Reply Like
  • juscallmej
    , contributor
    Comments (13) | Send Message
     
    I see what they are trying to do. Whisper a high price hike to $119 then when they raise it to $99 everyone will be so relieved and thankful. ridiculous.
    Amazon really needs to up their instant video library if they are raising the price.
    2 Feb, 12:55 PM Reply Like
  • Atkins
    , contributor
    Comments (1036) | Send Message
     
    Exactly what they will do.
    2 Feb, 07:28 PM Reply Like
  • Mr Slate
    , contributor
    Comments (6) | Send Message
     
    I should break even on a year of AP at $75. Just made a note in my calendar to cancel AP before it renews.See ya.
    2 Feb, 01:15 PM Reply Like
  • User 8522771
    , contributor
    Comment (1) | Send Message
     
    Amazon Prime is a brilliant marketing tool. Having it makes one more likely to buy all sorts of things to take advantage of price and convenience. Why would Amazon want to kill this golden goose by overcharging for it. Extremely bad idea. Amazon would not be the first company to choke on its own greed.
    2 Feb, 01:25 PM Reply Like
  • pman6
    , contributor
    Comments (269) | Send Message
     
    the only company that can earn jacksh* and still have a high stock price
    2 Feb, 03:35 PM Reply Like
  • dar43054
    , contributor
    Comments (184) | Send Message
     
    @pman - As opposed to Twitter? :)
    2 Feb, 08:01 PM Reply Like
  • User 7497011
    , contributor
    Comment (1) | Send Message
     
    The "bottom-line doesn't matter" party is over.
    2 Feb, 08:19 PM Reply Like
  • JoshTPA
    , contributor
    Comments (8) | Send Message
     
    Prime is mostly, if not all, cost ... not revenue.
    2 Feb, 08:28 PM Reply Like
  • Andrei Volgin
    , contributor
    Comments (584) | Send Message
     
    Wrong. Prime members spend much more per year than regular members. If Prime members cancel, they are likely to spend much less on Amazon. I would.
    2 Feb, 08:38 PM Reply Like
  • Tales From The Future
    , contributor
    Comments (3662) | Send Message
     
    It may sound like a detail only but raising the price above the psychological price barrier of $99 could be a really bad idea. $99 could work a lot better than $119 (disproportional retention rates drops above $99 in my opinion).
    But I'm sure AMZN will do some customer surveys before hiking the price.
    2 Feb, 10:18 PM Reply Like
  • optimistic 1234
    , contributor
    Comments (3) | Send Message
     
    the convenience of amazon is unbeatable!! One can find almost everything they want and need without spending time googling every item! The Call center is wonderful if one has a problem. Nobody thinks twice spending $40.00 on a meal. Cannot walk out of a grocery store for less than $100.00. AP is just icing on the the cake!! and $40.00 grousing more per year is nonsense for the rapid delivery and hassle free. RM
    3 Feb, 12:49 AM Reply Like
  • njfedder
    , contributor
    Comments (3) | Send Message
     
    I have been a PRime member for years but lately I am noticing higher prices. I hate Walmart but the same cereal that I get for $6.00 on Amazon was $3.00 on Walmart's website. Getting interesting
    3 Feb, 12:52 AM Reply Like
  • Ben Hanson
    , contributor
    Comments (400) | Send Message
     
    Ironically, I use Barnes and Noble for a lot of stuff because THEIR free shipping service only costs $25 per year (and nets me 10% off in store, when I care to go). I'm probably the only person in this comment section who does, though.
    3 Feb, 01:14 AM Reply Like
  • robert34209
    , contributor
    Comments (3) | Send Message
     
    Do not forget about Amazon's secure cloud. The CIA signed a contract with Amazon to store documents in their secure cloud. I am sure other major agencies will follow.
    3 Feb, 10:10 AM Reply Like
DJIA (DIA) S&P 500 (SPY)