Seeking Alpha

Twitter tests Facebook-like profile page revamp

  • Twitter (TWTR) is testing a redesign for its profile pages that more closely resembles Facebook's Timeline pages (or for that matter, Google+ profile pages) than their current look, in which an endless chronological stream of 140-character-or-less updates takes center stage.
  • Among other things, photos receive plenty of screen space, tweets are shown in a much larger font size, and photo/video tweets are given a separate category.
  • The test comes after Twitter shares crashed in response to disappointment with the company's Q4 Timeline view and active user growth. The numbers fueled concerns Twitter and its non-stop update streams remain bewildering for many would-be users.
  • CEO Dick Costolo has already said Twitter is planning a number of changes to ease its learning curve. Among them: Enabling topic-based content discovery; adding more conversational tools, and allowing mobile sign-ups to quickly add users from their contact books.
Comments (3)
  • J Mintzmyer
    , contributor
    Comments (4141) | Send Message
     
    Copy-cat status now? Watch out!
    11 Feb 2014, 09:08 PM Reply Like
  • 6269751
    , contributor
    Comments (755) | Send Message
     
    Just like instant coffee - add Facebook and stir, presto, profits! Seriously I think the Twitter page is confusing and puts off new users. Example, how would you know that if you start a tweet with @somebody that only Somebody and his followers will see the tweet? Changing the look and feel helps but doesn't remove the confusion factor. (FYI to the author of this news report - Google Plus is about as alive as a two-day-old fish taco.)
    11 Feb 2014, 10:20 PM Reply Like
  • Andrei Volgin
    , contributor
    Comments (598) | Send Message
     
    It's a little late for another Facebook. Ask Google.
    11 Feb 2014, 11:15 PM Reply Like
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