- Negotiations to add Netflix (NFLX) to the set-top boxes of Time Warner Cable subscribers stalled after Comcast (CMCSA) bought the cable operator, according to Bloomberg.
- The development isn't a surprise as Comcast has seen increasing demand for movie purchases and rentals through its X1 platform.
- What to watch: Comcast doesn't have the library of content to take on Netflix directly, but could play a waiting game to see how the Pay-TV landscape progresses before inviting the service inside its set-top boxes, predict analysts.
Comcast likely to box out Netflix
Feb 17 2014, 19:40 ET