Zynga bringing FarmVille to mobile, updating other games


Hungry to put a halt to nosediving bookings, Zynga (ZNGA) is getting set to unveil FarmVille 2: Country Escape, the first title for its most lucrative franchise to launch on smartphones and tablets. The company is also planning updates for mainstay mobile titles Zynga Poker and Words With Friends.

Notably, Country Escape isn't as social-focused as other FarmVille titles: While users can play the game with friends, they can also play it alone. VP Jonathan Knight also suggests the title was built with the short attention spans of mobile gamers in mind; only 3-4 minutes are needed to "make progress."

Between them, FarmVille, FarmVille 2, and Zynga Poker acounted for 62% of Zynga's Q4 revenue.

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Comments (4)
  • Wolf of Redondo Beach
    , contributor
    Comments (6) | Send Message
     
    ZNGA to the moon. 12.00 PT by 1/15
    3 Mar 2014, 06:10 PM Reply Like
  • haleiwahu
    , contributor
    Comments (3954) | Send Message
     
    I'm interested to see what NaturalBalance has brought to the table! and I continue to monitor the Bitcoin progress. So far, ZYNGA stock value has increased, but I don't see any reasons other than hype for the increase.
    3 Mar 2014, 07:06 PM Reply Like
  • Karen Johnson Furman
    , contributor
    Comments (6) | Send Message
     
    That's exactly what it is, hype. Why anyone would buy or spend one dime on this company's stock is beyond me. They have one of the worst reputations in the gaming world. Their customer service is known as the worst, and poor Natural Motion will suffer for it. They'll "live" off them until it "all falls down" and believe me, it will.
    3 Mar 2014, 09:02 PM Reply Like
  • haleiwahu
    , contributor
    Comments (3954) | Send Message
     
    I said the same thing when Z was $2.85, now I wish I would have bought them. grrrrr. I gotta quit taking things so personal. I gotta bet on what makes money not what makes sense!
    9 Mar 2014, 11:21 PM Reply Like
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