Netflix shows its techie side

Netflix (NFLX +0.8%) is out with an interesting post on its tech blog on its plan to evolve to a single UI - instead of giving consumers different experiences on various devices.

The company seems to be taking a bit of an open-source approach by laying out its UI strategy and inviting participation in its responsive design.

The end game: A/B testing of various signup approaches is helping Netflix determine how to design its signup flow to maximize conversions.

From other sites
Comments (0)
Be the first to comment
DJIA (DIA) S&P 500 (SPY)
ETF Screener: Search and filter by asset class, strategy, theme, performance, yield, and much more
ETF Performance: View ETF performance across key asset classes and investing themes
ETF Investing Guide: Learn how to build and manage a well-diversified, low cost ETF portfolio
ETF Selector: An explanation of how to select and use ETFs