Son promises "price war" against AT&T, Verizon if Sprint/T-Mobile approved

Ahead of a big speech at the U.S. Chamber of Commerce, SoftBank's (SFTBF, SFTBY) Masayoshi Son is promising a "massive price war" if skeptical regulators allow Sprint (S +0.7%) to merge with T-Mobile USA (TMUS +2.4%).

As expected, Son also insists Sprint and T-Mobile, who between them have a giant portfolio of high-frequency spectrum assets, could act as a credible last-mile broadband rival to phone/cable duopolies if they joined forces.

AT&T (T -0.8%) and Verizon (VZ -0.6%) are ticking lower, while Sprint and T-Mobile are up moderately. AT&T has already been cutting prices to counter T-Mobile's aggressive moves - moves that have contributed to FCC/DOJ doubts about the merits of a Sprint/T-Mobile deal.

Verizon, for now, is refusing to take part in a price war, and betting its service quality and unmatched 4G coverage will lead its pospaid subs to continue paying a premium.

Yesterday: U.S. mobile roundup

From other sites
Comments (15)
  • wigit5
    , contributor
    Comments (4365) | Send Message
    Saw his interview earlier today if his goal is to bring even 100gb speed internet to most of continental US he deserves my money... May look into going sprint when I'm ready for my next phone...
    11 Mar 2014, 11:33 AM Reply Like
  • BigAppleGuy
    , contributor
    Comments (204) | Send Message
    he said 200 gb. Right now i can get almost 45Mbps down and 14 up on the Sprint Spark network here in NYC. That's real world, on the street speed. T, TMUS and VZ can't come near to matching that. Even TWC wired broadband has a problem matching that in many areas. Sprint's network is definitely getting better.
    Sprint gives you 14 days to try their service and if you are not getting a good signal you can return everything and cancel your contract with no fees. That is an awesome way to try before you buy.
    11 Mar 2014, 05:27 PM Reply Like
  • wigit5
    , contributor
    Comments (4365) | Send Message
    Yeah I'm giving it a try when my contract is up (later this year)
    11 Mar 2014, 05:36 PM Reply Like
  • fuzzymc
    , contributor
    Comments (198) | Send Message
    Don't find AT&T plan to be cheaper, pay $95 with 2 yr plan and phone subsidy or pay $60 plus a $40 monthly fee for one smart phone without a 2yr contract!
    11 Mar 2014, 11:58 AM Reply Like
  • BigAppleGuy
    , contributor
    Comments (204) | Send Message
    Read all the other carrier's offers, including the fine print on new phone costs and possible overage charges. Do the math. Sprint is the best value for your dollar in unlimited data and cell service.
    11 Mar 2014, 05:29 PM Reply Like
  • rayquest
    , contributor
    Comment (1) | Send Message
    Masayoshi Son is promising a "massive price war",talk is cheep Sprint in the 6 months from the Clear deal i have seen my mobile hot spot go up by 10% and customer service down by 90%. US customers are look for value cutting job and quality all for lower prices dose not work well ask Dominions Pizza.
    11 Mar 2014, 12:50 PM Reply Like
  • BigAppleGuy
    , contributor
    Comments (204) | Send Message
    I am a demanding customer and have always been pleased with Sprint's customer service. I can't say the same about T and VZ. Over the years I have been a customer of both. CS issues are why I left them and ultimately went to Sprint.
    11 Mar 2014, 05:30 PM Reply Like
  • Energysystems
    , contributor
    Comments (2113) | Send Message
    You have to be biased if you're impressed with $S customer service or cell service, and not with the other carriers. The honest truth, is that $S is the worst carrier out of the rest of the big 4. I'm long $S, but I'm happy that I'm no longer a subscriber.
    11 Mar 2014, 06:45 PM Reply Like
  • josve
    , contributor
    Comments (14) | Send Message
    Along with this nitwit's massive price war you will see service deteriorate to the point of a third world country. Disgraceful, that we allow this bigmouth to disrupt the market. Fortunately, nitwit will never be allow to purchase T-Mobile.
    11 Mar 2014, 04:22 PM Reply Like
  • BigAppleGuy
    , contributor
    Comments (204) | Send Message
    I truly doubt that. Japan has a culture based on honor. I am not sure what pains you to come across so hateful. Try Sprint's service and you may feel better about it. And that 'nitwit' is a self made billionaire so, in the capitalist sense, he must be doing something right.
    11 Mar 2014, 05:32 PM Reply Like
  • Veritas1010
    , contributor
    Comments (3284) | Send Message
    Son has a big mouth and seems to rule Sprint like an undisciplined Tyrant. Without a T-Mobile merger Sprint may nibble but never bite either AT&T and VZ.


    disc. long T and VZ.
    11 Mar 2014, 05:28 PM Reply Like
  • primelife
    , contributor
    Comments (8) | Send Message
    To quote my son, "lol wow". Some of you sound like the you fanboys of apple and android. M. Son took a no name company and turned it into a gold mine and is now doing the same with Sprint yet you verizon redheads and AT&T lobbyist can't even respect that. Too busy hating the guy to respect his success. As for the article itself, I hope they allow the merger. Verizon has has their way with consumers' money for way too long. It's a shame because Verizon does have the best CELL service but they also have the worst customer service. AT&T sucks in almost every aspect. Sprint has improved greatly and if this merger is allowed, verizon will have real competition.


    I hold no stocks in any of these, however my personal phone is Sprint, my corporate phone is VZ. We just switched back from AT&T because they were horrendous. Even the company is thinking of switching to Sprint.
    11 Mar 2014, 11:31 PM Reply Like
  • Leroyboy66
    , contributor
    Comments (34) | Send Message
    Mr. Nit wit has the courage to lose 200 BILLION fighting his own Japanese governments telephony corruption till the point he lost one billion per year for 4 years running . He finally outlasted/ and fought like a samurai until he turned his company around and now he has proven his business accumen and vision by wanting to merge with Tmobile and compete with Verizon and ATT.
    DOJ has reservations against this,while it is considering Comcast deal to acquire Time Warner.... Holder and his kenyan chief wouldn't know a job creating opportunity if it bit them like a crocodile bites a unsuspecting deer at the watering hole.
    12 Mar 2014, 03:41 AM Reply Like
  • J.Hanz
    , contributor
    Comments (24) | Send Message
    I saw the interview . M son failed to impress. He made a claim that the network in the states is horrible. He must have been referring to the slow drip that comes out of overland park. M son's summation was basically... " let me buy tmobile or Risk losing the bottom two carriers permanently "
    12 Mar 2014, 11:29 PM Reply Like
  • Tradevestor
    , contributor
    Comments (5014) | Send Message
    Big companies win out on price wars
    14 Mar 2014, 12:27 PM Reply Like
DJIA (DIA) S&P 500 (SPY)
ETF Screener: Search and filter by asset class, strategy, theme, performance, yield, and much more
ETF Performance: View ETF performance across key asset classes and investing themes
ETF Investing Guide: Learn how to build and manage a well-diversified, low cost ETF portfolio
ETF Selector: An explanation of how to select and use ETFs