Divergent cruises to $56M opening weekend

|By:, SA News Editor

Divergent dominated the weekend box office with a $56M haul.

Though the film's opening weekend tally fell below the forecast of some analysts and didn't generate the same amount of buzz asTwilight or Hunger Games, Lions Gate (LGF) says it's already done enough to justify plans for sequels with the film's production and marketing budget set to be eclipsed easily.

IMAX (IMAX) theaters accounted for 16% of opening-weekend ticket sales for Divergent.

LGF is ripping in early trading, +8.7% premarket to $30.01.