Bitcoin company Circle raises $17M

|By:, SA News Editor

Circle Internet Financial - a company aiming to make digital currencies like bitcoin easy to use - raises $17M in a Series B funding round and has begun offering its first product by invitation.

The initial product, says CEO Jeremy Allaire, is aimed at mainstream consumers who may not know much about digital currency, and tries to create a simple way for them to convert money into bitcoin. "What we’re trying to do is introduce user interface metaphors that are more similar to Gmail or Skype."

Related ETFs: BITCN, BTCS