Seeking Alpha

Amazon sends invites for April 2 event; set-top expected

  • "Please join us for an update on our video business," reads an invite to an NYC Amazon (AMZN -1.5%) event set for 11AM ET on April 2. Re/code reports Amazon will be showing off its much-rumored set-top.
  • In addition to supporting Amazon and third-party video streaming services, the device is expected to double as a casual Android gaming console. The Telegraph reported two weeks ago Amazon is aggressively recruiting talent for its game studio unit, with the goal of using games as "bait" to drive set-top sales.
  • Apple and Google have also been reported to be working on set-tops that support casual gaming. Like Amazon, they're expected to lean on mobile game developers to create TV-friendly versions of hit titles.
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