Seeking Alpha

Bull market for basketball shoes

  • The NDP Group reports basketball footwear sales rose 19% to $3.3B last year.
  • This year has also started off strong for the category despite slow traffic across retail outlets.
  • Sales are up 21% Y/Y for January and February combined, led by explosive growth in the kids segment.
  • Basketball shoes players: Adidas (ADDYY), Nike (NKE), Foot Locker (FL), Finish Line (FINL), Under Armour (UA), AND1 (private), Dick's Sporting Goods (DKS)
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