- Samsung (SSNLF) is starting sales of its latest flagship phone in 125 countries today, although the launch of the Galaxy S5 seems to lack the buzz of previous smartphone debuts.
- Samsung is even apparently pricing the device below its predecessor. "It reflects the trend of smart phone commoditization," says researcher Tom Kang.
- The company is also offering up to $600 of incentives to persuade consumers to buy the phone, including PayPal vouchers, a LinkedIn premium account and at least four fitness-related apps.
- Despite the Galaxy S5 being able to withstand being submerged in water, some critics appear to be underwhelmed.