Re/code: Amazon prepping two phones, wooing Android developers

Re/code backs up the WSJ in reporting Amazon (AMZN) is set to become a smartphone vendor. Like TechCrunch last October, the site states two phones are being prepped: A high-end device and a low-end product meant for emerging markets. The former is set to arrive sooner.

Not surprisingly, Amazon's phones are said to run on its custom version of Android (Fire OS), which means Google Play and other Google apps/services won't be included. Amazon's 3D display is expected to enable one-handed use by allowing users to navigate by moving the phone from right to left.

With Google Play having over 5x as many apps as the Appstore for Android, Amazon is reportedly wooing developers with money, AWS support, app pre-load deals, and other incentives - Microsoft and BlackBerry can relate. Amazon is also working on "a mechanism to automatically translate existing Android apps," but it's not ready yet.

"I don’t know how they’ll differentiate with Samsung," says one skeptical developer. With the smartphone market nearly 5x the size of the tablet market and still growing just as fast, Amazon might feel it needs to try.

Previous: WSJ reports Amazon phone due in September

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Comments (8)
  • Budavar
    , contributor
    Comments (1418) | Send Message
    Smart phones
    Are smart diversions
    from 500+ PER on AMZN stock = pun intended indeed.


    In a free fall as it crossed both the 100 + 200 day moving average price line,
    reinforced by staggering volume of shares traded.


    See for yourself on Yahoos tech chart.
    12 Apr 2014, 01:09 PM Reply Like
  • capitolp
    , contributor
    Comments (716) | Send Message
    This is Great news, I just got done pouring a 6x6 foot concrete pad with the Amazon Logo painted on. The perfect landing spot for the Delivery Drone. Now this phone, will it be a direct brain link because I think I want more Amazon stuff.
    12 Apr 2014, 08:04 PM Reply Like
  • Mort19
    , contributor
    Comments (1064) | Send Message
    They have no choice but to keep selling whatever they can sell since it just keeps the charade going until the market holds them accountable.


    The net negative cash conversion cycles enemies are falling share price and slowing revenue growth.


    The longer they step up in class against Big Boy competition, meaning these much better capitalized companies and the more Mr. Market holds them accountable for actual results, meaning real earnings, the quicker price discovery happens.


    I wonder if any stories about collusive manipulation will be tied to the moves in Amazon's stock? I don't know that they will but I wonder if with all this talk about HFT trading and skimming for pennies will turn into something bigger such as using HFT algo as a tool for a larger scheme so to speak. No evidence here just eyes and ears and the fact that the CEO was a brilliant Hedge fund guy who has cashed in big time from the stocks moves.
    12 Apr 2014, 04:57 PM Reply Like
  • Chris Lau
    , contributor
    Comments (4281) | Send Message
    Why on earth would they follow a (BBRY) model? Google play owns this space. And what cc value is there acquiring users in emerging markets? Are they prime subscribers?
    12 Apr 2014, 06:35 PM Reply Like
  • yblarrr
    , contributor
    Comments (1207) | Send Message
    Becoming a very crowded area, so how do they make any money?
    High end is pretty common and cheap these days.
    12 Apr 2014, 07:03 PM Reply Like
  • coloneldebugger
    , contributor
    Comments (923) | Send Message
    3D phone? They would have probably been better off putting out a competitively price e-ink phone and challenged the battery life war.
    12 Apr 2014, 09:27 PM Reply Like
  • coastside1000
    , contributor
    Comments (119) | Send Message
    "Amazon's 3D display is expected to enable one-handed use by allowing users to navigate by moving the phone from right to left."


    I guess that's to assist Amazon customers who like to text while driving.
    12 Apr 2014, 09:51 PM Reply Like
  • ReligiousWacko
    , contributor
    Comments (1865) | Send Message
    As AMZN short, I hope this is true. I hope Bezos is delusional enough to pre-order tons of units. Delivered free by Kiva robots .. er, i mean drones.
    12 Apr 2014, 11:46 PM Reply Like
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