Chobani IPO could rattle yogurt sector

move last month by Chobani to relocate to Delaware looks like an indication the company may file an IPO in the U.S.

A public launch by Chobani could help it create new growth channels, including yogurt-inspired stores.

It also would give it a little more muscle to take on advertising heavyweights such as General Mills (GIS), Danone (DANOY), and Muller-PepsiCo (PEP) in the yogurt space.

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Comments (1)
  • Chris Katje
    , contributor
    Comments (300) | Send Message
    Not just yogurt, Chobani is also launching oatmeal and will eat into Pepsi's Quaker market share. That's why I suggested Pepsi should buy Chobani before the IPO.
    14 May 2014, 08:41 PM Reply Like
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