Seeking Alpha

Jamba hits the accelerator on juicing plan

  • Jamba (JMBA +3.9%) is rapidly accelerating the rollout of its fresh-juice initiative in order to stay ahead of rivals - in particular Evolution Fresh (SBUX).
  • The company says 500 locations will have the fresh juice platform in place by June 2 and all stores will be covered by 2015.
  • Consumer response has been very positive to Jamba's juicing pilot program, with participating stores showing a 3%-4% lift to their comp. Execs with Jamba are convinced they are catching a wave early.
Comments (1)
  • CoffeGunsAndMoney
    , contributor
    Comments (233) | Send Message
     
    Have you been to a Jamba Juice lately...no customers.
    Have you been to a Starbucks...lines out the door.
    You should sell.
    22 May 2014, 09:19 PM Reply Like
DJIA (DIA) S&P 500 (SPY)
ETF Hub
ETF Screener: Search and filter by asset class, strategy, theme, performance, yield, and much more
ETF Performance: View ETF performance across key asset classes and investing themes
ETF Investing Guide: Learn how to build and manage a well-diversified, low cost ETF portfolio
ETF Selector: An explanation of how to select and use ETFs