L Brands tapped by Stifel for gains

Stifel Nicolaus upgrades L Brands (LB) to a Buy rating from Hold following the retailer's Q1 report.

The investment firm likes the long-term L Brands story as it positions Victoria's Secret Direct for growth (0% comp in Q1) and shifts its product mix to higher-margin items.

LB +1.0% premarket

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Comments (2)
  • William Stamm
    , contributor
    Comments (159) | Send Message
    I agree LB has been punished to hard.
    23 May 2014, 09:04 AM Reply Like
  • gap123
    , contributor
    Comments (295) | Send Message
    theyre a lil late to the party!!!
    23 May 2014, 09:06 AM Reply Like
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