Fresh 52-week highs for Apple following Goldman PT hike

Apple's (AAPL +1.2%) investments in "platform enhancements such as mobile payments, connected home solutions, and personal health monitors should be far more important for driving switching costs and installed base expansion" than hardware improvements, writes Goldman's Bill Shope, raising his PT by $85 to $720.

The remarks come ahead of next week's WWDC conference, where Apple is expected to show off iOS 8 (inc. a Healthbook app), a home automation platform, and OS X 10.10 (Syrah).

Shares are again making new 52-week highs, and are now up 16% YTD. They're still 9% below a Sep. '12 peak of $705.07.

Yesterday: Apple roundup

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Comments (16)
  • Mike Spelman
    , contributor
    Comments (85) | Send Message
    Where's Michael Blair? Probably busy out driving taxis to fund his short thesis
    30 May 2014, 12:08 PM Reply Like
  • locutus49
    , contributor
    Comments (1057) | Send Message
    That might have been him downtown in front of a Walgreens with a cup in his hand and a sign saying "Spare change for former Short Seller". I threw him a nickel.
    30 May 2014, 02:06 PM Reply Like
  • The Count of Cristo
    , contributor
    Comments (312) | Send Message
    I think i saw him in the gym killing some punching bag
    30 May 2014, 04:29 PM Reply Like
  • Budavar
    , contributor
    Comments (1410) | Send Message
    Please Mike try + tune out negativity from your life =
    You'll find, with Jimmy Stewart -
    Life is wonderful !
    30 May 2014, 06:28 PM Reply Like
  • piddlyopin04
    , contributor
    Comments (16) | Send Message
    when is Apple doing the split? what day in June?
    30 May 2014, 01:13 PM Reply Like
  • Davidoff
    , contributor
    Comments (409) | Send Message
    6th June.
    30 May 2014, 01:15 PM Reply Like
  • curreyr
    , contributor
    Comments (730) | Send Message
    30 May 2014, 01:24 PM Reply Like
  • chopchop0
    , contributor
    Comments (5218) | Send Message
    June 5th probably a good sell date
    30 May 2014, 05:24 PM Reply Like
  • Bob 88
    , contributor
    Comments (50) | Send Message
    I will not sell. I will have seven times of my outstanding shares after the 7 to 1 split. Besides, I am getting a decent and secured dividend with potential of stock appreciation in a long run. In addition, the stock split will make more small investors affordable to own some shares of this sweet Apple pie. Good luck to all longs.
    31 May 2014, 10:26 AM Reply Like
  • piddlyopin04
    , contributor
    Comments (16) | Send Message
    2 Jun 2014, 10:10 AM Reply Like
    , contributor
    Comments (438) | Send Message


    Expectations are high for Apple.....hope it isn't a disappointment.
    Goldman... talking about Apple, is like your mom telling everyone how handsome her son is......meaningless!


    30 May 2014, 01:32 PM Reply Like
  • pollyserial
    , contributor
    Comments (1113) | Send Message
    30 May 2014, 01:54 PM Reply Like
  • Island_Dweller
    , contributor
    Comments (649) | Send Message
    Both MSFT and AAPL are sitting within shouting distance of new 52 week highs. I think they'll both continue to outperform the market.
    30 May 2014, 07:36 PM Reply Like
  • Riverrun
    , contributor
    Comments (263) | Send Message
    MB has no dog in the hunt.
    30 May 2014, 08:51 PM Reply Like
  • ultraz2
    , contributor
    Comments (1066) | Send Message
    Apple really hasn't even begun to move up yet. This is only the beginning of Apple's stocks upward movement.
    30 May 2014, 10:43 PM Reply Like
  • JamesJoyce
    , contributor
    Comments (152) | Send Message
    I hope Apple gives Wall Street and to some extent, investors, the finger.


    It needs to get on with being selfishly APPLE. Enough of this Wall Street excitement. I preferred it when Wall Street cared less, and got short thrift from Apple.
    31 May 2014, 06:51 AM Reply Like
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