Seeking Alpha

iBeacon to be unveiled at San Francisco Developers Conference

  • Apple (AAPL) will reveal more iBeacon technology at the World Wide Developers Conference in San Francisco starting today.
  • Virgin Atlantic has already installed beacons in London's Heathrow Airport so a smartphone automatically displays a boarding pass when the passenger comes to the gate or security. LabWerk has also produced an app to alert drivers of empty spots in parking garages based on the beacons.
  • Mobile devices receive the low-power Bluetooth signal within 500ft of a beacon. The transmitter price is now between $5 and $20, but is expected to fall to less than $2 next year.
  • Apple has also addressed iBeacon privacy concerns, saying the beacons don't track users, since they only send out a signal, and don't receive information.
Comments (6)
  • Tales From The Future
    , contributor
    Comments (4768) | Send Message
     
    Hmm, what's to unveil? iBeacons was already unveiled at WWDC 2013 (only for developers, low-key announcement, applications and implementations trickle in slowly this and next year).

     

    Unless Apple adds a more complete payment system I don't see this moving the stock price or add value in the *short-term* (another key factor will be whether Apple will include NFC in the iPhone6 or use iBeacon stand-alone.

     

    PS: There are also some privacy / user acceptance issues to be adressed, the linked WSJ article covers these very well.
    2 Jun, 06:20 AM Reply Like
  • Davidoff
    , contributor
    Comments (306) | Send Message
     
    I love when longs who sell to buy lower suddenly turn extremely bearish in a minute...

     

    No iBeacon yet, but when they announced that the OS Yosemite allows to receive iPhone calls and regular SMS on your Mac, it was simply amazing, the whole audience went wild.
    2 Jun, 01:43 PM Reply Like
  • rcpatrick5443
    , contributor
    Comments (715) | Send Message
     
    Thanks for the interesting posting. I suspect that the impact of iBeacons will be more diverse and valuable than people currently estimate.
    2 Jun, 06:40 AM Reply Like
  • Warren Buffet007
    , contributor
    Comments (953) | Send Message
     
    In iOs 8 looks like there are Healthy measure futures including to work with the iwatch!. I think there will present the iwatch today!.
    2 Jun, 10:54 AM Reply Like
  • NV_GARY
    , contributor
    Comments (2107) | Send Message
     
    Almost 2 hrs in- no hardware-- fingers crossed.
    2 Jun, 02:50 PM Reply Like
  • NV_GARY
    , contributor
    Comments (2107) | Send Message
     
    Zero hardware expected- and they delivered. A surprise would have been nice.
    Still- great new features and the HEALTH should be a biggie with hospitals and Drs involved.
    2 Jun, 03:01 PM Reply Like
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