- Disney Junior is providing an unexpected boost to sales of consumer products at Disney (DIS) as the network's ecosystem of characters resonates with the preschool set.
- Though Disney Junior is still in a tight ratings race with Nickelodean, the strength of the network's brands have turned it into a meaningful property.
- What to watch: Disney Junior only charges pay-TV operators $0.14/month per subscriber, according to estimates from SNL Kagan. This gives Disney some upside potential to raise revenue through carriage deals as the prospect of pulling Sofia the First programming becomes trickier.
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