Google to unveil Android powered TV set

|By:, SA News Editor

Google (GOOG) will unveil a new TV set-top box at its developer conference today, as it looks to not fall far behind Amazon's new Fire TV and Apple TV.

The device will use new Android TV software designed to play movies, games and other content, although the box will carry another company's brand. Users will also be able to control the TV through their Android devices.

Google has made previous attempts in recent years to launch a set-top box, such as the 2012 Nexus Q, and the 2010 Google TV launched through Logitech, Sony, Vizio and Asus.