Seeking Alpha

Audience buys sensor software firm for $41M

  • Audience (ADNC -3%) is buying Sensor Platforms, a developer of software and algorithms that analyze the motion/context data provided by a phone's sensors, for $41M in cash.
  • Sensor's products can be integrated with 3rd-party motion sensors (gyroscopes, acceleromoters, etc.) and sensor hubs, both to optimize apps/services for a particular context and to improve power efficiency. Apple has included a sensor hub (the M7) in its latest-gen iPhones and iPads, and various chipmakers are offering solutions for Android OEMs.
  • Audience says the purchase positions it to "deliver compelling solutions based on the fusion of voice and motion." It arrives after Cirrus Logic made a couple of acquisitions that could help it better compete against Audience's voice processors.
From other sites
Comments (2)
  • tvtas
    , contributor
    Comments (5) | Send Message
     
    41M in cash seems rich to me, why this much for a piece of sofware?
    25 Jun 2014, 12:48 PM Reply Like
  • tvtas
    , contributor
    Comments (5) | Send Message
     
    41M in cash seems rich to me, why this much for a piece of sofware?
    25 Jun 2014, 02:43 PM Reply Like
DJIA (DIA) S&P 500 (SPY)
ETF Hub
ETF Screener: Search and filter by asset class, strategy, theme, performance, yield, and much more
ETF Performance: View ETF performance across key asset classes and investing themes
ETF Investing Guide: Learn how to build and manage a well-diversified, low cost ETF portfolio
ETF Selector: An explanation of how to select and use ETFs